Oakley Introduces the Infiniloop
Oakley has unveiled the Infiniloop, a new design that transforms the geometry of infinity into a wearable artifact.
Ronaldinho x DITA Drop New Collaboration
The Ronaldinho x DITA collection merges the Brazilian icon signature flair with the precision engineering that has defined the Japanese-crafted eyewear brand for more than three decades.
Gentle Monster Reveals Intelligent Eyewear with Google and Samsung
The design marks the brand’s entry into wearable tech, bringing its signature aesthetic to a category that has often struggled to balance function with style.
Oakley Brings Back the FatCat from the Archive
Oakley is returning to its 2004 archives to reissue the FatCat as part of the MUZM collection, a series that revives era-defining designs.
No Problemo and Le Specs Return with a Second Eyewear Collaboration
Building on their debut, the new release sharpens the dialogue between early-2000s racer culture and speculative, future-facing design.
Gentle Monster Introduces the 2026 Veggie Collection
Gentle Monster has released the 2026 Veggie Collection, a series of compact folding eyewear that reinterprets the forms and colours of vegetables.
Ray-Ban and Star Wars Introduce The Mandalorian and Grogu Collection
Ray-Ban has announced a new collection with Star Wars, built around two of the saga’s most recognisable characters.
Ray-Ban Opens a New Kind of Space in Soho
The space is not a store in the traditional sense, but a place where retail merges with culture.
Oakley Launches First Sportswear Collection with Jaylen Brown and New Mbappé Eyewear
Oakley has released a new chapter of its Players Collection, co-created with Team Oakley athletes Jaylen Brown and Kylian Mbappé.
Kaleos Introduces Summer Capsule “Variations” with Javier Rey
The idea behind the capsule is that the smallest choice can be transformative and every detail has the power to shift the final result.
Persol and Cassina Bring Italian Craftsmanship Into a Collaboration
Persol and Cassina have come together for a collaboration that reflects a shared vision of Italian design.
Dolce&Gabbana x Ray-Ban
Dolce&Gabbana and Ray-Ban have come together for a collaboration that revisits one of the most recognizable eyewear designs in history.
Saiko Named Arnette Ambassador in Spain
The Granada-born artist stars in the brand’s new campaign alongside one of its iconic models, the Raven.
Sunglass Hut and Ray-Ban Release Global Capsule Collection
The collection features luminous white frames, cool gray lenses and Ray-Ban’s signature red accent.
Oakley MUZM Scar Returns as Limited Edition
The style originally launched in 2001 and was the first mixed-material model to combine a wraparound silhouette with a metal hinge mechanism.
30 Years of ic! berlin: Engineering, Attitude, and a Night in Berlin
ic! berlin turned 30, and to mark it, they did what they do best: they did it their way.
A New Era of Oakley Jacket Eyewear and Japan Field Gear Line Collection
The philosophy behind this is simple: eyewear should fit the face the way apparel fits the body.
Issey Miyake Eyes Introduces UROKO Sunglasses
The sunglasses take inspiration from Shoji Kamoda, a ceramic artist known for work with scale-like patterns.
Gentle Monster Combines Disney and F1 for New Eyewear Collection
The 2026 Circuit Collection takes cues from F1 racing and Disney’s Mickey and Friends.
A$AP ROCKY x RAY-BAN “METAL” Collection
It has been a year since A$AP Rocky took on the role of creative director at Ray-Ban, the first person to hold that position at the company. Now he is showing what that looks like.
Oakley Flowpark and Outpost arrive in Livigno!
There is a deep connection to snow in Oakley‘s DNA. From pioneering innovation in goggles in the early 1980s to developing vision systems used by athletes today, the brand has been driving performance in winter sports. That… »
Oliver Peoples Draws from Paul Newman’s Legacy for New Eyewear
The line includes both eyeglasses and sunglasses, all drawing from the actor’s enduring image.
Kaleos SS26 Man Collection
For SS26, Kaleos introduces its Man collection. The theme is “Unexpected Twists,” which the brand describes as an ode to the creative process itself.
Adrien Brody Named Lacoste Eyewear Ambassador
This is not their first collaboration. Fourteen years ago, Brody starred in Lacoste’s “Unconventional Chic” campaign.
MELLER Launches MELLER Lab: Introducing PROJECT 01
Meller has introduced a new project called Meller Lab. This is an experimental space for the brand. The first design from this lab is named Project 01.
Gentle Monster’s Bouquet Collection
Gentle Monster has released its 2026 Bouquet Collection. The launch is centered on a campaign film co-directed by the musician FKA twigs and the artist Jordan Hemingway.
Vooglam and Tombogo’s First Eyewear Collaboration
Eyewear brand Vooglam has teamed up with streetwear label Tombogo for its first limited-edition collaboration.
Phase One: Travis Scott and Oakley Reissue the Iconic Juliet
Oakley is reissuing its iconic X-Metal Juliet sunglasses, a model personally selected by Travis Scott in his new role as the brand’s Chief Visionary.
The New Piet x Oakley Drop
The collection, led by Brazilian designer Pedro Andrade, revives pieces from Oakley’s historical archives through Piet’s experimental lens.
Oakley Factory Team FW25 Collection
The Oakley Factory Team returns for Fall/Winter 2025 with a collection focused on technical experimentation.






































