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Untitlab® FW24 “Reference.key” Campaign

The Untitlab® FW24 collection is all about embracing the spirit of adventure and the joy of discovery.

27 AprCampaigns. Shoes

Lacoste Unveils its “Play Big” Campaign

The campaign celebrates six iconic ambassadors, each embodying audacity, creativity, and self-confidence—the essence of Lacoste. 

26 AprCampaigns

Jacquemus “LE MARIAGE” Campaign

Jacquemus unveiled the campaign for its “LE MARIAGE” collection, photographed by Oliver Hadlee Pearch and styled by Katie Burnett.

21 AprCampaigns

“The World’s Borough” Spring/Summer 2024 campaign by Aimé Leon Dore

American brand Aimé Leon Dore presents its Spring/Summer 2024 campaign called “The World’s Borough”.

20 AprCampaigns

Beside the Seaside: Wax Launches New Campaign

The campaign captures the essence of a surfer’s adventure in search of the perfect wave, set along the stunning North Cornish coastline.

20 AprCampaigns

DAVID CATALÁN SS24 Campaign

DAVID CATALÁN unveiled its Spring/Summer 2024 campaign photographed by Dulce Daniel and styled by Paulo Cravo.

16 AprCampaigns. Spring/Summer

LE CITY: Balenciaga’s Ode to Maximalist Practicality

Balenciaga has once again proven its mastery over the temporal with the re-introduction of one of its most iconic product lines, Le City.

16 AprAccesories. Campaigns

“People of Helmut Lang” campaign

American luxury brand Helmut Lang, creatively directed by Peter Do, presents its Spring/Summer 2024 campaign called “People of Helmut Lang”.

15 AprCampaigns. Spring/Summer

The Mess Before I Wake Up: SSSTUFFF’s Creative Chaos

SSSTUFFF’s identity is ever-evolving, mirroring the dynamic nature of its innovative designs.

12 AprCampaigns. Collection
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Embracing the Cosmic Essence: LOEWE Paula’s Ibiza Unveils New Fragrance and Campaign

K-pop star TAEYONG, the face of the campaign, embodies the laid-back, creative vibe of Ibiza.

10 AprBeauty. Campaigns

Vivienne Westwood Fall/Winter 2024 campaign

British fashion house Vivienne Westwood, creatively directed by Andreas Kronthaler, unveils its Fall/Winter 2024 campaign.

10 AprCampaigns. Fall/Winter

LOEWE PAULA’S IBIZA 2024

LOEWE Paula’s Ibiza 2024 is a celebration of summer’s boundless spirit, a canvas for self-expression, and a commitment to the art of living well.

9 AprCampaigns. Collection

Craftsmanship in Focus: MR PORTER’s Exclusive “Made with Craft” Campaign

This initiative spotlights a handpicked collection of seasonal offerings and exclusive capsule collections that honor the art of craftsmanship and traditional artisanal abilities.

8 AprCampaigns

The bag of the season is by Charles Jeffrey LOVERBOY

Yes, you read that right, forget about any renowned fashion house, because this season the bag of the moment has been created by British designer Charles Jeffrey, founder and creative director of the brand that bears his name, »

HUARTE Spring/Summer 2024 Campaign

HUARTE unveiled its Spring/Summer 2024 campaign titled “SUNSET”, captured by the lens of Hugo Fortuna.

Versace Icons campaign starring Cillian Murphy

Italian fashion house Versace unveils the new Icons campaign starring Oscar-winning Irish actor Cillian Murphy.

5 AprCampaigns

Wooshik Choi Stars in AMI’s SS24 Campaign

This campaign redefines the brand’s foundational pieces with an air of spontaneity, softness, and a touch of poetic grace, encapsulating the essence of the season.

31 MarCampaigns. Spring/Summer

TOMBOGO Debuts Runway Fan Favorite & Revives the Spirit of the Hyphy Movement with Latest “Girbogo” Campaign

The release is a response to the overwhelming demand from the brand’s dedicated followers.

29 MarCampaigns

F.Y. video

LOEWE Presents: “Decades Of Confusion” Starring Dan Levy And Aubrey Plaza

LO-WEH-VAY

29 Mar. - Campaigns. Video

Balenciaga Summer 2024 Campaign

The campaign is a personal journey through Demna’s world, showcasing a series of portraits that feature the most intimate circle of his life—his family and friends.

27 MarCampaigns. Spring/Summer

Live in Levi’s: Weaving Dance into the Fabric of Progress

A celebration of movement, expression, and the human spirit’s relentless march forward.

26 MarCampaigns

Ann Demeulemeester launches Cultural Special Project “KIDS” Celebrating Community and Creativity

The first chapter of “KIDS” is a tribute to the muses of Gallici’s creative odyssey, which influenced the debut SS24 collection.

20 MarCampaigns. More

Kingsley Ben-Adir Stars In New Gucci Campaign Dedicated To The Horsebit 1953 Moccasin

Set against a backdrop of minimalist elegance, a series of relaxed portraits highlight the enduring appeal of the Horsebit loafer.

19 MarCampaigns

Endless Longing: Voyeur Underwear unveils new campaign

Crafted with pride in Bulgaria, Voyeur Underwear stands as a testament to innovation and the relentless pursuit of sophistication in men’s apparel.

18 MarCampaigns. Collection

DOLCE FAR NIENTE: EYTYS Unveils SS24 Campaign

EYTYS’ latest Spring/Summer 2024 campaign arrives like a refreshing breeze, urging us to embrace the leisurely pace of vacation life.

18 MarCampaigns. Spring/Summer

Tom Ford Spring/Summer 2024 Campaign

Tom Ford unveiled its Spring/Summer 2024 campaign, captured by the lens of Robin Galiegue.

17 MarCampaigns. Spring/Summer

Marni Spring/Summer 2024 campaign

Italian luxury brand Marni, creatively directed by Francesco Risso, unveils its Spring/Summer 2024 campaign.

16 MarCampaigns. Spring/Summer

JIL SANDER Spring/Summer 2024 campaign

JIL SANDER, creatively directed by Lucie and Luke Meier, unveils its Spring/Summer 2024 campaign.

15 MarCampaigns. Spring/Summer

Burberry Summer 2024 Campaign

The campaign is a visual feast of portraits set against the vibrant backdrop of Jamaica, encapsulating the essence of outdoor summer living.

12 MarCampaigns. Spring/Summer

Casablanca Launches “Day of Victory” SS24 Campaign

For the campaign, photographer Jordan Hemingway teamed up with movement director Meshach Henry.

11 MarCampaigns. Spring/Summer
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Life is a game and true love is a trophy.

Issue #23 Games will see designer discussions with Dsquared2’ Dean and Dan Caten, Louis Gabriel Nouchi, Jordan Luca, and Romain Kremer create our game frame each with a different adventure.

A brief men's fashion and culture