LOEWE’s Magical Pop-Up in Baqueira
by Adriano Batista
LOEWE is bringing a touch of magic to the Spanish ski resort of Baqueira. From December 5th to January 12th, the fashion house has taken over the windows and entrance of Pompeu, a luxury boutique known for its curated selection of high-end brands.
This festive pop-up showcases LOEWE’s latest holiday collection, including the SS25 pre-collection and a special collaboration with the talented ceramic duo, Suna Fujita. The collaboration is a whimsical journey through dreamlike landscapes, featuring playful creatures from the depths of the ocean to the far reaches of space.
The windows at Pompeu are inspired by the enchanting world created by Suna Fujita. A sparkling seascape comes to life, filled with curious sea creatures, shimmering fish, and a friendly octopus. The window display is bathed in soft blue and white light, creating a magical atmosphere that draws you in.
Check it out below:
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