The Prada Holiday 2025 campaign tells a winter’s tale. It is a story of a voyage through a pristine snowscape, a quest of rediscovery, and a return. The central image is a car journey through crystalline white trees, an emblem of the season that feels both timeless and cross-generational. It is a universal story of coming home.
The campaign has a cinematic scope, continuing a long tradition for Prada of drawing inspiration from film. Shot by Glen Luchford, the epic vision is brought to life by a cast of international talents: Maya Hawke, Damson Idris, Louis Partridge, Letitia Wright, and Li Xian. They appear as a group of friends, a chosen family on a trip together.
The campaign does not show a beginning or an end. Instead, it finds the characters in the middle of their excursion. In the campaign film, reality transforms into fantasy as a nighttime forest becomes miraculously illuminated. It frames the holiday season as a time for kinship, for sharing stories, and for moments of wonder.
The London brand Timothy Li has released its second collection, called Series II. It is an exploration of masculinity, seen through the perspective of a boy.
Amiri has teamed up with Maison Mihara Yasuhiro for a second time. They are releasing a new version of their collaborative sneaker, this time in a blue-and-white colorway.
New Balance has launched the latest version of its football boot, the 442 v3. The design aims to integrate the brand’s sporting history with its lifestyle style.
For Pre-Fall 2026, UNDERCOVER focuses on the classic wardrobe. The collection offers contemporary versions of familiar items, combining refinement with the brand’s distinctive point of view.
Saul Nash has launched his SS26 collection. It is called EMBRACE. The name is the concept. The collection is about gesture, intimacy, and how clothes move with the body.
Meller has introduced a new project called Meller Lab. This is an experimental space for the brand. The first design from this lab is named Project 01.
Achilles Ion Gabriel is leaving Camper. The company has announced he will step down as Creative Director for both the main Camper brand and its experimental line, CAMPERLAB.
Louis Vuitton is marking ten years of its partnership with UNICEF. To celebrate, the house is releasing a special new version of its Silver Lockit pendant, this time made in yellow gold.
G-STAR presented its FW26 collection at its own headquarters in Amsterdam. The show, called Spotlight Returns, was held at RAWFACTORY, where the brand designs and houses its archive.
Gentle Monster has released its 2026 Bouquet Collection. The launch is centered on a campaign film co-directed by the musician FKA twigs and the artist Jordan Hemingway.
Le Labo has released a special edition of its CYPRÈS 21 candle. Titled CYPRÈS 21 Indigo, the candle is a tribute to the Japanese craft of indigo dyeing.
For the Chinese New Year, Maison Valentino focuses on the feeling of a beginning. The campaign, for the Year of the Horse, is about dreaming and connection.
Turn the page. Breathe deep. Your pupils are already dilating. The high is coming.
Issue 26 brings together two electrifying covers that take the dopamine dive from Sadiq Desh captured by Cris Cerdeira to multidisciplinary visual artist and photographer Tomás Pintos’ cover story, Besos hasta agotar stock (Kisses Until Sold Out), developed from the live performance creating a space where glamour
meets exhaustion.
