JUAN VG “CLOSER TO YOU(TH)” Capsule Collection
by Adriano Batista
JUAN VG’s new capsule collection, CLOSER TO YOU(TH), marks three years of the brand’s journey in upcycling and introduces a refreshed logo. The collection reflects the brand’s core identity, focusing on essential wardrobe basics while staying true to its naïve and rebellious style. Each piece is designed to stand out yet remain versatile, making them key items for any wardrobe.
The collection is inspired by the emotional turbulence of late 20s—a time of questioning and self-reflection. It captures the mix of emotions many feel during this phase: happiness, sadness, loneliness, and confusion. Questions like “Am I happy?”, “Will anyone love me?”, and “What will become of my life?” are central to the collection’s theme. It’s about embracing the uncertainty and learning to navigate through it.
CLOSER TO YOU(TH) s a mix of emotions—melancholic, nostalgic, intimate, rebellious, and romantic, with a touch of madness and instability. It reflects the chaos of self-discovery and the process of learning to love and accept yourself.
Check it out below:
Creative direction & Production : JUAN VG @juanvgdesigner
Photography: Anna Mendiola @anniemendi
Stylist: Raúl Gonzalez @raulgonzaalez
Make-up: NOELI PASTOR @makenoeup
Styling assistants:
Raúl Martinez @reliq.ia
Diego Garrido @dgggg.creator
Photo Assistant: Nuria Auberni @nuriauberni
Models:
Jude @jude.franklin at @universescoutandstreethunting
Pheisi @peipeiihps at @zerek_studio
Pol @polrocaa y Biel @billy.cgarcia at @clearmodelsmgmt
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