UBI SUNT’s STUDY OF LIGHT
by Marlo Saalmink
As we slowly leave the swinging menswear season behind, a lot of things became clear.
One of these was that many designers chose to offer a glimmer of sartorial hope, amidst these darker times. Positive colorings, rich textures, expressive contrast and morphed shapes, were the order of the day. Room was also given to smaller houses to venture out into abandoned warehouses, basements and even railway stations to present their takes on how men should be dressed for winter. Fashion may be many things, but it never seizes to reinvent itself. As we carefully nursed our impressions of the offering for next winter, how about we trickle back and look at the present day. Time has come for spring/summer, if we take trust the windows of our local retailers. So what better way to kick these lighter days off, by presenting some fresh takes from the Nordic hemisphere.
One brand that finely stood out amidst the fashion violence, were the quiet crafters of UBI SUNT, who silently have kept working on their edits for our masculine wardrobes. Based in Stockholm, partners in crime, Aidin Sanati and Moa Wickman, have worked in graphic and collection design for many years, working with a noticeable palette of understatement and reflection. No stranger to these pages, their brainchild, UBI SUNT, now in its 4th year running, has been the result of this calm approach to fashion. Aidin and Moa like to slow things down, pairing innovative tech fabrics from Japan, with lush Italian sourced wool, breezy linen and reworked soft cotton jersey. Each garment is a polite study of form and function, reduced to their true essence. Nothing more, nothing less. This felt refreshing in these times over over-design and consumption.
Their latest offering for SS16 is founded on subtle textures, the study of light and the wonders of tactile contrast. The colours are muted, thus directing all focus to the playful detailing and austere tailoring. Shot by Nils Odier and featuring Lucas Satherley, the campaign plays with fluid shapes and movement, without overstepping the mark, or missing the point. UBI SUNT simply wishes to provide well-made understated wardrobe staples, that retain their functionality over time. Clear. And all that other noise….ignore it.
www.ubisunt.se
LAZOSCHMIDL Fall/Winter 2016
WOOD WOOD Fall/Winter 2016 Lookbook
Loewe unveiled its Fall/Winter 2025 campaign photographed by Arnaud Lajeunie.
GRAMMY Award-winning artist Doja Cat has returned with a new single, “Jealous Type,” alongside its music video.
Salomon and Bodega have joined forces to redefine the XT-4 OG.
For LIVE FROM EARTH and Nike, the first official collaboration is a reason to throw a party
For those seeking to build an autumn wardrobe with pieces that last, this first look provides a strong and wearable starting point.
The British newcomer makes his breakout in The Institute, the gripping adaptation of Stephen King’s thriller, where he plays Luke Ellis.
Gentle Monster takes a fearless step with its 2025 BOLD Collection. The new designs feature an iconic bridge detail, creating a distinctive look that offers unique ways to style eyewear.
Patta’s new Fall/Winter collection draws its colors from the city.
In fashion, a good collaboration is more than just a product drop. It’s a conversation. The new capsule from Zadig & Voltaire and EGONLAB is exactly that.
Offset is stepping into a new chapter, and this time, he’s doing it under his real name.
Calvin Klein has launched its Fall 2025 denim campaign, and it stars SEVENTEEN’s Mingyu.
This August Bank Holiday weekend, something important is happening in Newcastle. Side Gallery is holding a print sale called 50×50.
AMIRI’s new campaign builds a world. For Fall/Winter 2025, the brand creates a pure fantasy of Hollywood, a city made of light, shadow, and memory.
Drôle de Monsieur has opened its first Asian flagship. It’s right in the heart of Seoul’s futuristic retail scene, inside The Hyundai Seoul department store.
Are you ready for the ride? Carne Bollente and Simons invite you to the Carne Ranch, an exclusive collaboration that captures the spirit of the Wild West and gives it a playful twist.
Aidan Glass captured by the lens of Keyr Castro and styled by Joel Sebastian, in exclusive for Fucking Young! Online.
This fall, Alpha Industries teams up with No Problemo (the offbeat sub-label from Aries) to put a fresh spin on the classic MA-1 bomber.
Desigual and BOTTER have joined forces to create High Tides, a collection that combines the Caribbean spirit of BOTTER with Desigual’s Mediterranean roots.
Check out this new video by ALEXAN, shot in Paris in exclusive for Fucking Young! Online.
Tennis style gets a fresh perspective with Y-3’s latest high-performance collection, merging athletic function with avant-garde design.
This capsule is about the beauty of daily life, shaped by the free, easy feeling of the 1970s Mediterranean coast.
After a successful first collaboration in 2024, the festival teams up again with The Queer Archive, an international art collective, to spotlight queer creativity in all its forms.
The PUMA’s H-Street is the star in this new Fucking Young! editorial, starring Duot and Valera photographed by Noah Pharrell and styled by Elisa Sanz.
The “DUALITY” collection by A Sinner in Pearls isn’t about choosing sides but about holding two truths at once.
Santino Calvani, Bigoa Biel, Christian de Putron and Micah Walk shot by Julia Godoy and styled by Agustina Rey Francos, in exclusive for Fucking Young! Online.
The collection pulls from Tommy’s archives, mixing nautical vibes with technical upgrades.
Stig Lübben at KULT MODELS Germany photographed by Fred Elfeld and styled by Nawid Qureischi, in exclusive for Fucking Young! Online.
There’s something quietly special about hobbies, those small rituals that give us space to breathe, to focus, and to connect with something real. Forét’s FW25 collection, Hobby Market, is a love letter to those moments.
Saint Laurent Rive Droite just teamed up with award-winning hearing protection brand Hears to drop a limited-edition pair of earplugs that combine luxury design with acoustic innovation.
Dylan Wrona photographed and styled by Keyr Castro, in exclusive for Fucking Young! Online.
