Tommy Hilfiger celebrated the power of loyalty and the belief that purposeful progress is best achieved through meaningful partnerships, at the TOMMYNOW SS20 runway experience at London Fashion Week. In line with the brand’s vision to waste nothing and welcome all, the in-season event spotlighted the sustainability strides and sense of inclusivity at the heart of the fourth TommyXLewis collection co-designed by Tommy Hilfiger and Lewis Hamilton.

Tommy Hilfiger and Lewis Hamilton present their most sustainable TommyXLewis collection to date, with over 75% of styles sourced more sustainably, including using 100% organic cotton, recycled materials, down alternatives and low-impact denim washes. The collection continues to fuse TOMMY HILFIGER’s strong menswear heritage with Lewis Hamilton’s streetwear style, as military blues and greens blend with neutral tones and neon pops.