SeshedUp is an emerging skate brand founded by Akhil Sesh who directed, shot, designed, & provided the soundtrack for this editorial. SeshedUp’s initial capsule collection offers a Champion sweatsuit featuring a flying tiger embroidery and print. The lookbook editorial features the skater Aaron Goure and the rapper Lil Yachty.
The campaign skate video was shot by the founder on VHS and showcases Aaron Goure pulling off some gnarly stunts with ease as well as irritating security, check it out below: