Patta‘s Fall/Winter 2024 collection brings the urban jungle vibes with a twist of nature’s serenity. The new line celebrates the outdoors with prints inspired by tropical leaves, digital camo, and even flowers from Suriname.

Each season, Patta offers fresh takes on their staples. This time around, expect familiar cuts in seasonal colors and eye-catching prints, from tree bark patterns to laser-etched denim and striped mesh. Garment dyes and enzyme washes add a touch of sophistication with an organic feel. Some key pieces include a special 20th anniversary varsity jacket, a nature-print combo of a boxy hooded sweater and matching joggers, and a head-turning reflective camo suit and poncho.

For two decades, Patta has been more than just a clothing brand. It’s a platform for creativity, with hip-hop and music at its heart. Continuing this tradition, the FW24 campaign is a music video featuring rising UK artist 8SZN. His music seamlessly blends genres like rap, hip-hop, and soul, reflecting the vibrant mix Patta celebrates.

The video showcases key pieces from the collection set against a raw outdoor backdrop, highlighting the connection between city life and natural peace. 8SZN’s track “Heata” provides the perfect soundtrack for the campaign.

Check out the collection below:

 

The first drop of Patta FW24 arrives on July 26th! Head over to patta.nl, the Patta app, or visit their stores in Amsterdam, London, Milan, and Lagos to get your favorites before they’re gone.