LOEWE just dropped its Spring/Summer 2024 pre-collection campaign, and it’s a visual prism of unique characters and the threads they’re rocking.
It’s all about that creative connection between Jonathan Anderson and photographer Juergen Teller. And who’s bringing this campaign to life? An eclectic lineup from the worlds of music, film, art, and fashion. We’re talking Greta Lee, Maggie Smith, Dakota Fanning, Mike Faist, Rachel Jones, Fei Fei Sun, and LOEWE’s Global Ambassadors, TAEYONG and Josh O’Connor.
The game here is simple. These characters stare right into the camera, sometimes daring, sometimes carefree, and they do it in everyday settings. Think a brick wall, a wooden deck, a room with shabby wallpaper, or a corner with stacked chairs. Even an empty pool makes the cut. But what’s the star of the show? The casual display of LOEWE bags, from the Classic and Edge versions of the Puzzle to the Fold, Squeeze, Pebble Bucket, Paseo, and Fold Shopper. Plus, there’s a special tote Puzzle Fold, born from a collab with Suna Fujita’s ceramic studio in Kyoto, crafted by Shohei Fujita and Chisato Yamano.
Juergen Teller’s signature unfiltered gaze takes these campaign stars, dressing them in resized classics from the collection. Think simple knits, jeans, denim tops and skirts, sheepskin coats, and leather pieces, all with a twist of twisted realism.
LOEWE’s craftsmanship signature comes to life as the campaign images are ripped out, slapped on white backgrounds, and rephotographed. It’s like photos within photos, turning into meta-photographs, giving them a sculptural vibe and a tangible feel – quintessential LOEWE.
Take a look at C.R.E.O.L.E’s Spring/Summer 2026 backstage, captured by the lens of Spencer Stovell during Paris Fashion Week, in exclusive for Fucking Young!
Glenn Martens’ Maison Margiela Artisanal collection doesn’t just borrow from history, but it fractures it, reassembles it, and wears it like a second skin.
For Spring/Summer 2026, AV Vattev’s Bohème collection takes its cues from two iconic worlds: the effortless cool of French New Wave cinema and the raw energy of British music subcultures.
Concrete Husband talks about turning psychological collapse into industrial soundscapes, confronting darkness on Berghain’s dancefloor, and why dark techno is, above all, sexy.
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Dean and Dan doubled down on their love of fashion’s most dramatic moments, remixing 80s power dressing, 90s grunge, and 2000s excess into something entirely their own.
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Jonathan Anderson has always treated fashion like a carefully assembled collection, mixing the unexpected, trusting his instincts, and binding it all together with a strong point of view.
Louis Vuitton has introduced its latest Silver Lockit 2025 collection, developed in partnership with Felix, the brand’s Ambassador and UNICEF Goodwill Ambassador for Korea.
The Salomon XT-6 wasn’t made for sidewalks. Born for punishing mountain trails and ultra-distance races, its technical DNA speaks to wilderness endurance.
Turn the page. Breathe deep. Your pupils are already dilating. The high is coming.
Issue 26 brings together two electrifying covers that take the dopamine dive from Sadiq Desh captured by Cris Cerdeira to multidisciplinary visual artist and photographer Tomás Pintos’ cover story, Besos hasta agotar stock (Kisses Until Sold Out), developed from the live performance creating a space where glamour
meets exhaustion.
