Jacquemus x Nike Reimagines Sport for a Summer in Paris
by Adriano Batista
Nike and Jacquemus are back with their third collection, this time celebrating Paris and the power of athletes. Get ready for a fresh take on sportswear – 10 pieces for both guys and girls. Think comfy tracksuits with a twist, statement tees, and even long skirts with a sporty vibe. It’s all about looking good on the move.
But that’s not all! The collection also features a brand new shoe: the Nike x Jacquemus Air Max 1. It’s the classic Air Max silhouette with a Jacquemus twist, including a cool, rounded take on the Air unit. Remember the Le Swoosh bag, that purse shaped like the Nike swoosh? It’s back in three new colors, and this time, you can get it at select Nike stores.
“This collection is born from the inspiration I find every day in Paris and in Nike’s athletes and the sports references I have always loved,” says Jacquemus. “I see the collection as a mix of sport, fashion and culture in the most beautiful city in the world, where Nike athletes will take center stage this summer.”
This summer’s collection pays homage to Jacquemus’ French roots with a red, white, blue, and silver color scheme. It also comes with a special bonus: a short film called “J’aime Paris” (“I love Paris” in English). This directorial debut by Jacquemus features a super diverse cast – from famous athletes to French icons and cultural stars like Serena Williams, Juliette Binoche, Central Cee, and Lila Moss.
“When in Paris, the world simply feels different: more romantic, artistic and beautiful,” says Jacquemus. “J’aime Paris is an ode to the city I adore, drawing out all I love about this vibrant place and how those inspirations manifest in my third collection with Nike. This video is a blend of Jacquemus’ icons and unique mix of talents that represents French culture.”
Check out the collection below:


















The Nike x Jacquemus Summer 2024 collection is available at Jacquemus.com and their stores, including an exclusive silver colorway of the Air Max 1. Then, on July 23rd, the collection hits Nike’s platforms, with the Le Swoosh bag and Air Max 1 dropping on SNKRS and the clothes launching on nike.com. Finally, on July 25th, the full collection will be available at nike.com and select stores.
Abuse of Silence (bad seeds never die): A Poetic Exploration of Trauma and Transformation
Oriol Clavell x New Rock Collection
Yohei Ohno captured by the lens of Valeria Vargas and styled by Iris Lima, in exclusive for Fucking Young! Online.
This project builds on past apparel collections, reinterpreting the classic Nike Air Force 3 Low through NIGO’s unique perspective.
Designed by Eli Russell Linnetz in Venice Beach, the line is made in California and draws from a deep part of American memory: the surplus store.
A$AP Rocky and PUMA have released their latest and largest collection. The new line finds its inspiration in the Harlem jazz renaissance, mixing that era’s energy with modern streetwear.
The project, titled “Heart To Heart,” is built on a shared belief in creativity, individuality, and emotional well-being.
Bimba y Lola held an event at the Reina Sofía Museum in support of a new exhibition for the artist Maruja Mallo.
For its 65th edition, Lisboa Fashion Week asked a simple, radical question: what if we showed you the foundations instead of just the facade?
Marwan El Anbari and Hiago Paulino photographed by Joey Leo and styled with pieces from Lito Fine Jewelry, in exclusive for Fucking Young! Online.
This woven model is the latest addition to the Tormenta line, joining the original version and a semi-open style from the previous season.
This product represents a new idea of luxury, one built on absolute precision brought to everyday life.
Check out below the collection captured at VETEMENTS’ backstage, captured by Rita Castel-Branco, in exclusive for Fucking Young!
American designer Thom Browne presented his Spring/Summer collection during Paris Fashion Week.
Art lovers, save the date. Art Basel Paris 2025 arrives this October as a reaffirmation of Paris’s position in the global contemporary art world.
For its Fall/Winter 2025 campaign, Willy Chavarria introduces a new chapter called EXACTAMENTE.
Farah introduces The Archive, a 16-piece capsule collection that steps into its own history.
Our photographer Emil Huseynzade went backstage at ModaLisboa to capture the menswear looks from SANGUE NOVO, in exclusive for Fucking Young!
Zach Delf photographed by Sanem Ozman and styled by Talia Voon, in exclusive for Fucking Young! Online.
For its Spring/Summer 2026 collection, Rhude explores the idea of the Renaissance Man.
Trashy Clothing’s Spring/Summer 2026 collection is called “Bikini Diplomacy.” It begins with a feeling of déjà vu.
Sandro Vepkhvadze photographed and styled by Beka Gulva, in exclusive for Fucking Young! Online.
Duran Lantink’s first collection for Jean Paul Gaultier is called “JUNIOR.”
With this collection, Ludovic de Saint Sernin crowns a new aristocracy. In this world, elegance is a form of liberation, sensuality is power, and the ultimate luxury is belonging.
Maison Kitsuné presents its SS26 collection, titled Voyage Vestiaire. This season marks the debut of the house’s new Creative Director, Abigail Smiley-Smith.
Lacoste’s Spring/Summer 2026 collection, The Locker Room, shows us the moment when each player steps into their purpose.
Alessandro Michele unveils his Valentino SS26 collection, “Fireflies,” a sartorial manifesto inspired by Pier Paolo Pasolini’s writings on finding light and desire in the dark.
Ann Demeulemeester is known for creating a strong contrast between structure and softness, but for Spring/Summer 2026, it was the softer side that came out.
We talked with HOLD NYC about how Hustlers redefines what it means to dress and to hustle today.
BOSS, in collaboration with the Aston Martin Aramco Formula One Team, is offering a new way to experience racing.
For her first-ever trainer collaboration, London-based designer Priya Ahluwalia has partnered with PUMA to reconsider the iconic Suede.
Photographer Angelo Pennetta captured DiMarco in the streets and small shops of the 11th arrondissement.