Ami Paris has introduced a new campaign called Intimate Celebration. It presents the brand’s own way to celebrate love, focusing on feelings of intimacy and freedom.

The campaign shows a couple. They are not on a dance floor or in a crowded party. They are in a hotel room. They wear a selection of evening pieces designed by the brand’s founder, Alexandre Mattiussi. The idea is that these stolen, quiet moments become a personal and genuine ode to love.

The clothing comes from the Ami Paris Spring/Summer 2026 collection. The look is strong. Heavy golden jewelry stands out against black ready-to-wear. Retro denim outfits contrast with light bedsheets. The Carrousel bag appears with the couple through their night.

The collection takes inspiration from the 1970s, seen in sharp collars and skirts with buckles. Yet, in this timeless room, the feeling is not stuck in the past. It feels purely timeless.

Check it out below:

 

The Intimate Celebration selection is available now around the world in Ami Paris boutiques and online.