GUESS Originals Launches Holiday Collection with New Campaign
by Adriano Batista
GUESS Originals is back with its Holiday Collection, a nod to vintage-inspired designs that embody the brand’s youthful spirit.
Drawing inspiration from the vast GUESS Archive, this collection embraces the charm of worn-in acid washes, rhinestone graphics, and those classic GUESS collegiate letterman jackets we all adore. Denim lovers, you’re in for a treat. The collection showcases structured jackets, shirts, and skirts, staying true to that timeless denim vibe. Notably, two cargo-inspired styles make their debut as the key players of the season. As the temperature drops, it’s time to layer up with outerwear. The collection introduces trucker jackets and puffer coats, serving as perfect transitional pieces for the changing seasons. And to keep you warm through the chill, there’s a classic varsity jacket tailored in cozy boucle, designed with the colder months in mind.
The campaign for this collection, captured by the lens of Jack Bool, follows skaters Ish Cepeda and Junior as they cruise through the vibrant streets of Barcelona. The iconic backdrop of the Arco de Triunfo de Barcelona perfectly complements the Holiday Collection’s energy and style.
Check out the campaign images below:










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