This Spring 2020 season G-Star RAW embarks on an urban expedition with a collection inspired by the famous G-Star archive; a proposal that bets on modern designs and new star garments in denim.

The Spring 2020 collection, which continues to focus on functional and denim, takes a new direction that incorporates the urban lifestyle, focusing on light fabrics, contrasting colors and details that bring a lot of style.

With innovation as a premise, the G-Star also presents a wide range of new star garments in denim like the Loic and G-Bleid for men, focusing on details and craftsmanship.

Since the launch of its most sustainable Jeans in 2018, presenting a denim fabric that holds the Gold certificate of the Cradle to Cradle Products Innovation Institute and a chemical process that poses zero risk to people and the planet, G-Star has been continuously working on this field of innovation. After launching three more fabrics in line with these principles, including the world’s first stretch denim with a Gold Cradle to Cradle certificate in 2019, the brand is ready to launch an unprecedented sustainable denim design in early February.