Alessandro Vigilante is the new Creative Director of Rochas
by Adriano Batista
Maison Rochas, the French fashion house founded by Marcel Rochas in 1925, has announced the appointment of Alessandro Vigilante as its new Creative Director of Ready-To-Wear. The move is part of the repositioning of its fashion business, which is now managed in its entirety by Interparfums, the fragrance and cosmetics company that acquired Rochas in 2015.

Vigilante, who will present his first collection for Rochas in February 2024 during Paris Fashion Week, is an Italian designer with a background in contemporary dance. He started his career in the fashion industry working for Dolce & Gabbana, Gucci, and Lorenzo Serafini, before launching his own label in 2021. His style is characterized by elegance, modern femininity, and constant research on women’s body expression.
“I am honoured and grateful to be joining the Maison Rochas and for the opportunity to build on the rich and profound heritage of the House. Rochas represents a dedication to French sophistication and a celebration of Womanhood that I find incredibly inspiring. I am looking forward to conveying my vision,” Vigilante said in a statement.
Philippe Bénaçin, CEO of Interparfums, expressed his delight in welcoming Vigilante as Creative Director of Ready-To-Wear. “His work is defined by elegance, modern femininity, and constant research on women’s body expression. Through his lens, he will write a new chapter for this House built on audacity, femininity and sophistication,” he said.
Vigilante is set to bring modernity to the charismatic, sophisticated, and timeless beauty that have long been part of the brand DNA of Rochas, which is also known for its iconic fragrances.
Matteo Tamburini is the new creative director of Tod’s
Dialogues with Nature
The long-running collaboration between Moncler and JW Anderson returns.
Yohei Ohno captured by the lens of Valeria Vargas and styled by Iris Lima, in exclusive for Fucking Young! Online.
This project builds on past apparel collections, reinterpreting the classic Nike Air Force 3 Low through NIGO’s unique perspective.
Designed by Eli Russell Linnetz in Venice Beach, the line is made in California and draws from a deep part of American memory: the surplus store.
A$AP Rocky and PUMA have released their latest and largest collection. The new line finds its inspiration in the Harlem jazz renaissance, mixing that era’s energy with modern streetwear.
The project, titled “Heart To Heart,” is built on a shared belief in creativity, individuality, and emotional well-being.
Bimba y Lola held an event at the Reina Sofía Museum in support of a new exhibition for the artist Maruja Mallo.
For its 65th edition, Lisboa Fashion Week asked a simple, radical question: what if we showed you the foundations instead of just the facade?
Marwan El Anbari and Hiago Paulino photographed by Joey Leo and styled with pieces from Lito Fine Jewelry, in exclusive for Fucking Young! Online.
This woven model is the latest addition to the Tormenta line, joining the original version and a semi-open style from the previous season.
This product represents a new idea of luxury, one built on absolute precision brought to everyday life.
Check out below the collection captured at VETEMENTS’ backstage, captured by Rita Castel-Branco, in exclusive for Fucking Young!
American designer Thom Browne presented his Spring/Summer collection during Paris Fashion Week.
Art lovers, save the date. Art Basel Paris 2025 arrives this October as a reaffirmation of Paris’s position in the global contemporary art world.
For its Fall/Winter 2025 campaign, Willy Chavarria introduces a new chapter called EXACTAMENTE.
Farah introduces The Archive, a 16-piece capsule collection that steps into its own history.
Our photographer Emil Huseynzade went backstage at ModaLisboa to capture the menswear looks from SANGUE NOVO, in exclusive for Fucking Young!
Zach Delf photographed by Sanem Ozman and styled by Talia Voon, in exclusive for Fucking Young! Online.
For its Spring/Summer 2026 collection, Rhude explores the idea of the Renaissance Man.
Trashy Clothing’s Spring/Summer 2026 collection is called “Bikini Diplomacy.” It begins with a feeling of déjà vu.
Sandro Vepkhvadze photographed and styled by Beka Gulva, in exclusive for Fucking Young! Online.
Duran Lantink’s first collection for Jean Paul Gaultier is called “JUNIOR.”
With this collection, Ludovic de Saint Sernin crowns a new aristocracy. In this world, elegance is a form of liberation, sensuality is power, and the ultimate luxury is belonging.
Maison Kitsuné presents its SS26 collection, titled Voyage Vestiaire. This season marks the debut of the house’s new Creative Director, Abigail Smiley-Smith.
Lacoste’s Spring/Summer 2026 collection, The Locker Room, shows us the moment when each player steps into their purpose.
Alessandro Michele unveils his Valentino SS26 collection, “Fireflies,” a sartorial manifesto inspired by Pier Paolo Pasolini’s writings on finding light and desire in the dark.
Ann Demeulemeester is known for creating a strong contrast between structure and softness, but for Spring/Summer 2026, it was the softer side that came out.
We talked with HOLD NYC about how Hustlers redefines what it means to dress and to hustle today.
BOSS, in collaboration with the Aston Martin Aramco Formula One Team, is offering a new way to experience racing.
For her first-ever trainer collaboration, London-based designer Priya Ahluwalia has partnered with PUMA to reconsider the iconic Suede.