GOAT’s Annual Black Friday Event Returns With BF24
by Adriano Batista
The annual Black Friday ritual gets a playful makeover with GOAT’s BF24 event, a week-long pop culture celebration designed for sneaker enthusiasts and fashion archivists alike.
For eight days, GOAT transforms into a virtual high school, each day themed around a classic student archetype – from the envied “Campus Celebrities” to the edgy “Alternative Kids.” But instead of detention, participants test their knowledge through daily trivia challenges. From 80s music to today’s hottest trends, these quizzes become a global battleground, pitting fashion fans against each other on a journey through pop culture history.
The stakes are high, as each correct answer unlocks entries to memory games and, most importantly, coveted drops. Here’s where the true treasures lie – exclusive sneakers, apparel, and accessories, some free, some at unbeatable retail prices, all revealed daily. These drops are a chance to snag that ultra-rare grail item or discover the must-have accessory before anyone else.
But that’s not all. GOAT BF24 also hosts daily auctions, featuring rare sneakers, fashion pieces, and even art and design objects.
The competition starts on Friday, November 22nd and runs until November 29th. Those looking to participate can download the GOAT app and view the rules on GOAT.com/blackfriday.
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