VETEMENTS Spring/Summer 2025
by Gabriel Córdoba Acosta
Paris Fashion Week is an unmissable event for many in the industry, but it’s true that this year’s edition, due to the hectic pace of the other ones and the low temperatures in the city that were more typical of January than September, felt more relaxed and laid-back; a feeling that was in line with the proposals presented by the designers participating in the official PFW calendar. That feeling suddenly changed completely, and the reason for this was none other than the show of the always avant-garde Paris-based Swiss fashion label VETEMENTS, co-founded and creatively directed by Guram Gvasalia.
Last season, the company made its mission clear in this difficult sector: to continue to break down all kinds of barriers (design-wise) and revolutionise it. To make this happen, the Georgian and his team joined forces; they designed a proposal inspired by the global economic recession and a consumer base increasingly wary of uncontrolled consumption, worthy of exhaustive analysis; and they called several celebrities to wear the looks on the industrial-looking grey catwalk, like Travis Scott, who blew everyone away by opening the show wearing a two-piece biker-style set in black and vinyl; supermodel of the decade Gigi Hadid, who as usual flooded social media when she appeared stunning in a mini dress made from DHL duct tape reminiscent of the firm’s Spring/Summer 2018 capsule collection; and fashion architect Law Roach, unrecognisable from the light-coloured lenses he wore that matched his off-the-shoulder suit.
All the other models in the cast went unnoticed, but they didn’t make it into the incognito category, and that’s because they were dressed in VETEMENTS. It’s impossible not to turn around when you see someone wearing something of them and think: ‘’How cool‘’. The silhouettes with which certain pieces were constructed screamed avant-garde and future and transported anyone who looked at them to a more advanced era. In it, you’ll see well-dressed men in unconventional tailoring where the focus tends to be on the shoulder area, as they appear sharp; and young people belonging to Generation Z and pop culture, a target that pays special attention to the firm, and who dress casually, with oversized leather jackets with a circular shape; hoodies that stand out for the same reason as the suits; tops with fun tag details; and jeans in different colours, fortunately in the same size as the wearer. No more trousers 10 sizes bigger.
On the feet, complementing the looks, were pointed-toe boots and sock-like sneakers, reminiscent of the old VETEMENTS.
Guram Gvasalia has again shut mouths and proved that he is a designer capable of designing collections that generate sensations and bring something to the business.
Take a look at the VETEMENTS 2025 Spring/Summer collection below:



























Ann Demeulemeester Spring/Summer 2025
Alexander McQueen Spring 2025
The book challenges narrow ideas of beauty and masculinity by simply letting men exist, unpolished and unapologetic, across generations.
The Guggenheim Museum Bilbao has opened the Barbara Kruger exhibition, Another day. Another night., curated by Lekha Hileman Waitoller and sponsored by Occident. This exhibition expands her audience and influence while pushing the limits of modern art… »
Forget ironed polos and pristine blazers. Peter Wu’s Spring/Summer 2026 collection is a tribute to the thrifted sweaters, the cut-off Dickies, the flannel pajama pants worn to early morning lectures.
Amsterdam’s Daily Paper has teamed up with Oakley to reimagine the Gascan sunglasses, combining streetwear storytelling with technical innovation.
Berlin’s KitKat Club became the perfect runway for #DAMUR’s Spring/Summer 2026 collection, “Get Wet.”
COLRS unveiled its Spring/Summer 2026 collection “JUMPING FENCES” during Berlin Fashion Week, bottling the reckless energy of a Brazilian summer.
On July 1st at Berlin’s old Tempelhof Airport, BALLETSHOFER staged a runway show that challenged how we dress for travel.
At Berlin Fashion Week, Andrej Gronau presented its Spring/Summer 2026 collection, Alpine Fiction.
At Berlin Fashion Week, Orange Culture unveiled its Spring/Summer 2026 collection, “In the Shadows.”
Berlin Fashion Week served as the stage for SF1OG’s SS26 collection, a deeply personal examination of love’s darker edges, obsession, fragility, and emotional unraveling.
Lenny aka Futura 2000, took the time to speak with us ahead of the exclusive launch.
This summer, Ludovic de Saint Sernin revisits Fire Island to relaunch its swim line with a campaign steeped in erotic freedom and community reverence.
Chitose Abe remains one of the most avant-garde voices of her generation, capable of injecting freshness, desire, and direction into a fashion that needs it more than ever.
K-Way’s new men’s summer collection focuses on keeping things cool, comfortable, and practical.
PUMA and JJJJound have done it again. Their latest collaboration takes the spiked silhouette of the 1999 PUMA Mostro and strips it down to its essentials.
This Pride month, The Barcelona EDITION isn’t just waving a flag—it’s becoming one. From graphic art explosions to drag royalty brunches, the hotel pulses with a raw, vivid celebration of queer creativity, inclusion, and unfiltered joy.
At Galerie Sultana, Gardouch presented its second collection, Playing Pretend, not as mere clothing but as objects that hold fragments of memory.
Zico steps into the brand’s world as part of its ongoing mission to connect with cultural leaders across fashion, music, and art.
The “White” Pack reimagines Skepta’s signature Skope Forever sneaker in an arctic palette.
The question hangs heavy in the air: How do we keep making clothes when the world burns?
Haderlump’s Spring/Summer 2026 collection breathes new life into Ex Libris, translating these historical markers into wearable narratives.
Francesco Risso joined forces with artists Olaolu Slawn and Soldier Boyfriend for something raw, immediate, and deeply personal.
For Spring/Summer 2026, David Koma presented I LOVE DAVID at Berlin Fashion Week, a menswear collection that balances humor with depth.
SLⱯY, unveiled during Berlin Fashion Week, takes the ancient tale of Saint George and the Dragon and flips it into a meditation on modern battles.
Change isn’t always about moving forward, but sometimes, it’s about holding on. For their Spring/Summer 2026 collection, Milieuschutz, Richert Beil explores exactly that tension.
Inspired by the hidden love stories of novels like Maurice, Swimming in the Dark, and Young Mungo, the collection moves through three emotional stages of queer coming-of-age: concealment, self-acceptance, and the bittersweet weight of memory.
Through its new CGI campaign, “Beyond Real, Beyond Now,” and a community-driven approach, REVERSIBLE is bridging the gap between inspiration and accessibility.
Eugenio Elverdin photographed by Lucas Ricci and styled by Gaston Olmos, in exclusive for Fucking Young! Online.
There’s a particular kind of freedom that comes with movement, and AMBUSH’s Spring/Summer 2026 collection, “Tribe on the Move,” captures that feeling.
Louis Vuitton’s latest travel campaign takes viewers on a visual journey through China, reimagining travel as an experience rather than just a destination.