Maison Valentino is pleased to announce actor Yang Yang as its new brand ambassador.

Yang Yang effortlessly personifies a contemporary, refined, and gentle Di.Va. (DI.fferent VA.lues), a true virtuoso who effortlessly redefines conventions. He embodies the relentless quest for genuineness and individuality in the realm of men’s fashion.

To celebrate Yang Yang and Valentino, the actor stars in a new campaign in Rome, the creative heart of the Maison. Wearing the Urban Flows Fall 2023 collection, he highlights Maison Valentino Essentials looks: a selection of essential garments simplified down to their stylistic essence and organized in an expandable, ever-evolving system.

Check it out below: