Off-White™ celebrates a “SWITCH OFF” approach to summer 2024 in Ibiza
by Adriano Batista
Off-White™ is back in Ibiza for the summer of 2024 with a unique “SWITCH OFF” approach. For the second year in a row, the brand takes over the Jondal beach club, launching a limited-edition capsule collection that captures the essence of the Balearic island.
The takeover features custom sunbeds, towels, umbrellas, napkins, and trays, all adorned with the signature Jondal red, Off-White™ Arrows, and Jondal script logo. Visitors can enjoy co-branded bocce balls, backgammon sets, and ping-pong tables, enhancing the Mediterranean dreamland atmosphere and inviting everyone to “SWITCH OFF.”
The collaboration extends beyond the beach with an exclusive capsule collection. This collection includes women’s and men’s ready-to-wear, accessories, and objects, all designed to embody the seasonal “SWITCH OFF” mindset. From graphic t-shirts and swimwear to baseball caps, sunglasses, and raffia totes, the collection offers everything needed to embrace the moment and go with the flow.
The collection also features homewares and statement afterhours wear, allowing the “IMAGINARY ISLAND” philosophy to travel from Jondal’s shores to homes worldwide. An Off-White™-curated playlist, available online, further enhances the experience, inviting everyone to create their own “IMAGINARY ISLAND” wherever they are.
Check it out below:
The capsule collection is available now through the end of summer at the Off-White™ pop-up shop at Jondal.
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