Loewe Fall/Winter 2024 Campaign
by Adriano Batista
LOEWE‘s latest campaign is all about keeping it real, shot by photographer David Sims. This time, it’s just the clothes and the people wearing them, nothing fancy in between.
Think plain white background, Daniel Craig and Greta Lee rocking the new collection. Craig looks cool and confident, channeling an artist vibe with comfy knits, cargo pants, and leather jackets.
The vibe stays real even for the bags and shoes. Picture the cute Squeeze bag with embroidery, the soft Flamenco purse, and those cool Campo biker boots – all shot straight-up, like they’re in a catalog. But instead of boring, they’re placed on cool prints with everyday stuff like keys, rocks, and even a plant. The guys’ stuff gets the same real treatment. Imagine finding Craig’s character’s bathroom – his bright green Puzzle Fold tote chilling in the sink, Pebble Bucket bag behind the door, Squeeze XL on the floor, and sunglasses in a cup. It’s all about his unique style, not some fake persona.
Check out the campaign images below:
Chevaliers Blancs
SNS Turns Up the Heat with First-Ever Crocs Collab
WHOLE is a pilgrimage for the global queer community, a temporary world where joy, radical acceptance, and self-expression reign supreme.
Alexis Otero captured by the lens of Lucas Lei, in exclusive for Fucking Young! Online.
Levi’s® is celebrating Oasis’ long-awaited reunion with a new collection that combines the band’s iconic style with classic denim.
There’s no bitterness in the heartbreak here, just the sense that longing isn’t defeat, but proof you’re alive.
We had the chance to catch up with Ohio-born, Brooklyn-based designer Kody Phillips in his Paris Fashion Week showroom where he unveiled his Spring/Summer 2026 collection.
Dean and Dan doubled down on their love of fashion’s most dramatic moments, remixing 80s power dressing, 90s grunge, and 2000s excess into something entirely their own.
Gerrit Jacob’s latest collection, GAME OVER, isn’t about surviving the wild but about surviving the grind.
Telekom Electronic Beats (TEB) and 032c are turning 25, and they’re celebrating with a capsule collection and an installation by Harry Nuriev. Titled All is Sound.
Cult Korean menswear brand THUG CLUB teamed up with designer IZZY DU for an unforgettable dinner and afterparty at the mythical Lapérouse during Paris Fashion Week.
Jonathan Anderson has always treated fashion like a carefully assembled collection, mixing the unexpected, trusting his instincts, and binding it all together with a strong point of view.
The Palau Reial de Pedralbes provided the perfect backdrop as IED Barcelona unveiled its 21st Fashioners of the World showcase.
This season, Camper unveils its first collaboration with ISSEY MIYAKE’s Peu Form, designed by Satoshi Kondo.
A collection that exudes freshness, confidence, and a desire to write a new page in the history of the Maison.
“Poison Ivy” tells the story of a transfer student’s dangerous fixation with his school’s golden boy.
Aitor Santomé’s AHOY Diary on Board is a glitter-drenched, holographic love letter to queer joy, fashion, and the magic of the open sea.
Louis Vuitton has introduced its latest Silver Lockit 2025 collection, developed in partnership with Felix, the brand’s Ambassador and UNICEF Goodwill Ambassador for Korea.
The Salomon XT-6 wasn’t made for sidewalks. Born for punishing mountain trails and ultra-distance races, its technical DNA speaks to wilderness endurance.
Stéphane Ashpool has opened Souvenir Pigalle at 17 Rue Duperré, a place built on his memories of growing up in Pigalle.
The book challenges narrow ideas of beauty and masculinity by simply letting men exist, unpolished and unapologetic, across generations.
The Guggenheim Museum Bilbao has opened the Barbara Kruger exhibition, Another day. Another night., curated by Lekha Hileman Waitoller and sponsored by Occident. This exhibition expands her audience and influence while pushing the limits of modern art… »
Forget ironed polos and pristine blazers. Peter Wu’s Spring/Summer 2026 collection is a tribute to the thrifted sweaters, the cut-off Dickies, the flannel pajama pants worn to early morning lectures.
Amsterdam’s Daily Paper has teamed up with Oakley to reimagine the Gascan sunglasses, combining streetwear storytelling with technical innovation.
Berlin’s KitKat Club became the perfect runway for #DAMUR’s Spring/Summer 2026 collection, “Get Wet.”
COLRS unveiled its Spring/Summer 2026 collection “JUMPING FENCES” during Berlin Fashion Week, bottling the reckless energy of a Brazilian summer.
On July 1st at Berlin’s old Tempelhof Airport, BALLETSHOFER staged a runway show that challenged how we dress for travel.
At Berlin Fashion Week, Andrej Gronau presented its Spring/Summer 2026 collection, Alpine Fiction.
At Berlin Fashion Week, Orange Culture unveiled its Spring/Summer 2026 collection, “In the Shadows.”
Berlin Fashion Week served as the stage for SF1OG’s SS26 collection, a deeply personal examination of love’s darker edges, obsession, fragility, and emotional unraveling.
Lenny aka Futura 2000, took the time to speak with us ahead of the exclusive launch.
This summer, Ludovic de Saint Sernin revisits Fire Island to relaunch its swim line with a campaign steeped in erotic freedom and community reverence.
