Hélas comes back with a Fall 2020 collection dedicated to its closest friends. Motivated by the idea of offering its entourage a selection of pieces made for their everyday living, the French label designed a complete & mixed collection made of basic comfortable pieces, colored tees and denim sets.

The lookbook was shot in a Parisian Studio by photographer Alexandre Pires. As for the piece’s design, the brand’s crew is the main subject here. Spontaneous and simple, the casting is composed of some of Helas’ affiliated skaters from different generations, all shot in a cheerful atmosphere.