Givenchy unveils its global campaign for the Fall/Winter 2023 men’s collection, bringing together artistry and style. Through the lens of Matthew M. Williams, Givenchy’s Creative Director, the campaign captures the essence of Taeyang, the K-Pop sensation and House ambassador. Williams describes Taeyang as not just a friend, but an embodiment of creativity and values that perfectly align with Givenchy’s vision.

In the campaign Taeyang exudes the distinctive spirit of Givenchy, drawing viewers into his personal sphere with his boundary-breaking charisma. Minimalist yet impactful portraits bring forth the House’s newfound elegance, with subtle monochrome compositions emphasizing its allure.

Check out the campaign below:


Artist: TaeYang @_youngbae_
Photographer and Artistic Director: Matthew M. Williams
Visual Director: Seajun Kim @kimseajun
Fashion Stylist: GeeEun @onlygeeeun
Hair Stylist: Hyunwoo Lee @ozikc
Make-up Stylist: Heakyung Lim