Coucou Bebe 75018 Fall/Winter 2025
by Adriano Batista
Coucou Bebe 75018 with the support of with the support of A/Political, presented “TESTOSTERONE,” their debut runway show, during Paris Fashion Week at the Elysée Montmartre. Inspired by the work of artist Pyotr Pavlensky, the show fused high fashion with mixed martial arts (MMA) in a unique spectacle.
“TESTOSTERONE” explored themes of power, aggression, and masculinity. The runway transformed into an MMA cage where fighters battled. Eight fighters competed in four fights, each consisting of three one-minute rounds. The fighters, corner teams, and officials were dressed in the “TESTOSTERONE” collection, which featured bold silhouettes, leather pieces, and intricate details.
The collection incorporated striking prints inspired by Pavlensky’s work, including his stitched-mouth portrait and visuals referencing societal and political themes. References to French institutions like the police and media added a subversive edge.
Our photographer Renaud Labelle went backstage to capture the collection. Check it out below:













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