BALENCIAGA MUSIC: BFRND SERIES
by Adriano Batista
Balenciaga is kicking off a cool new project with BFRND, the French composer who’s been setting the vibe for Balenciaga shows since 2017. This guy’s got a knack for mixing up dark electronic tunes with classical vibes.
The Balenciaga Music | BFRND Series is dropping some limited merch like T-shirts and hoodies, each with a special NFC chip that gets you into their music world. They’re also launching a 4-hour playlist by BFRND packed with tracks that spark his creativity, plus a retro 8-bit video game that’s all about Balenciaga’s fashion shows.
In the game, you play as BFRND, dodging stuff and grabbing Balenciaga gear to score points. It’s set in the different worlds of Balenciaga’s past shows, like Winter 21 and Spring 24. The first three levels are up for grabs on a mini-site, WeChat, and at Balenciaga stores in Paris and Shanghai. But there’s a secret fourth level you can only play if you’ve got the merch with the NFC chip.
They’re also throwing a global contest where the top 30 players get a prize. And to top it off, there’s this campaign shot by Melchior Tersen, where BFRND’s dressed up like he’s part of a goth family, giving off some serious old-school portrait vibes.
Oakley’s Future Genesis: Chapter One
KEYHOLDERS OF MIDNIGHT 2: Draft001 x Furaçao17
Pitti Immagine Uomo has announced that Hed Mayner will be a Guest Designer at its upcoming edition in Florence.
Aleixandri Studio presented its new collection, “In Nomine Heretica,” at 080 Barcelona Fashion.
BENAVENTE presented its new collection, “Capriccio per Benavente,” at 080 Barcelona Fashion.
The message is clear: growing older may be inevitable, but letting go of imagination is a choice.
Carlota Barrera’s Spring/Summer 2026 collection examines intimacy.
There are artists who dress the world — and others who undress it. David Delfín did both. Tomorrow, at Valladolid’s International Film Festival (Seminci), RTVE Play unveils “David Delfín. Muestra tu herida“, a documentary that peels away the myths to… »
SAGABOI unveiled its Spring/Summer 2026 collection, titled “Port of Call.”
Reebok has launched the Floatzig 2, the next step in the evolution of its iconic running shoe.
The Carhartt WIP Active Jacket is turning fifty. To mark the occasion, the brand has created four special-edition designs.
Maison Margiela has released “A Tabi film,” a close look at one of its most important symbols.
The Prada Holiday 2025 campaign tells a winter’s tale.
The project celebrates over 170 years of combined heritage and a shared passion for adventure
BERSHKA presents a new chapter of its SERIES line, titled “Own Your Power.”
With JALEO, presented at 080 Barcelona Fashion, the designer takes a decisive step forward. The collection feels like a homecoming and a declaration at once.
In a restored 1906 mansion, Soho House opens its third Barcelona address, bringing together heritage, art, and wellbeing.
The Parisian brand Drôle de Monsieur is entering the world of fine jewelry through a collaboration with the American designer David Perry.
ROSALÍA’s new single, “Berghain,” is the first glimpse of her upcoming album LUX (out on November 7), and it immediately establishes a new scale for her work.
Pull&Bear chose a significant moment to launch its new collaboration. The brand presented its capsule collection with the American streetwear label PLEASURES at the Centre Pompidou in Paris.
Somewhere between the sea and the city, the brand PANTALON created its TUNA collection.
The party was supposed to last forever. This is the faith that pulses through Christian Stemmler’s photobook, “ANFANG/BEGINNING: BERLIN 1994–99”.
Kokoshkin Vladislav photographed by Marie Schuldigen and styled by Zakharieva Anna, in exclusive for Fucking Young! Online.
For Halloween, the brand GENZERO has reimagined its signature Doberman hat.
Gentle Monster has opened its first flagship store in continental Europe, located in the historic Le Marais district of Paris.
Dr. Martens presents the QUBIST, a new collection that redefines the brand’s approach to comfort.
Palaye Royale is one of those groups capable of dissolving distance, of turning music into a bridge of time and emotion.
This partnership is part of MR PORTER’s Health In Mind initiative, which focuses on men’s mental health.
After nearly a year of anticipation, TOMBOGO® has released its Fall/Winter 2025 capsule collection.
The designs are a focused study, drawing inspiration from the college-sports culture of the American South.
JW Anderson has launched a new campaign for its Loafer Bag, starring the actor John Malkovich.
Glass Cypress unveils the lookbook for its Fall/Winter 2025 collection, titled “SOMETHING IN THE WAY.”
