Aron Piper Named New YSL Beauty Ambassador
by Adriano Batista
YSL Beauty has announced actor and musician Aron Piper as its new ambassador for Spain and Portugal. The 27-year-old star perfectly embodies the brand’s values of authenticity and individuality, aligning with the ethos of their MYSLF fragrance that celebrates modern masculinity.
The Berlin-born, Spanish-German artist first gained recognition for his breakout role in Gracia Querejeta’s film “15 Years and One Morning,” which earned him a Goya nomination. His portrayal of Ander in Netflix’s hit series “Elite” cemented his status as a LGBTQ+ icon and propelled him to international fame.
Beyond acting, Piper has cultivated a successful music career, transitioning from trap to an infectious pop-rock sound showcased in his latest single “Invisibility.” With over 11 million Instagram followers, he’s become a fixture at fashion weeks and music festivals alike. 2025 promises to be Piper’s biggest year yet since he’s set to debut at Lollapalooza South America, release his first full-length album, and star in the WWII drama “The Truce.”
“I’m honored to join YSL Beauty – a brand that represents both elegance and the courage to be yourself,” said Piper.
Check out the campaign images below:
More about YSL MYSLF
Weekday Becomes a One-Stop Creative Hub for Youth Culture
Maison Margiela’s New Sprinters Sneaker
Jen Deleusse at UNO Models shot by Camilo Delpin and styled by Celia Villa, in exclusive for Fucking Young! Online.
Primavera Sound Barcelona has announced the line-up for its parallel programme, Primavera a la Ciutat, further expanding its 2026 edition.
Y-3 presents the first chapter of its Spring/Summer 2026 collection and accompanying lookbook.
JW Anderson has released its Winter 2025 collection of Christmas ornaments.
Prince and Didi captured by the lens of Axelle Patard, in exclusive for Fucking Young! Online.
Stone Island revisits its iconic Ice Jacket for Fall/Winter 2025-26.
The range focuses on pieces designed for colder weather, combining function and style.
EDWIN has reunited with New Era for a second collaborative capsule for Fall/Winter 2025.
Troye Sivan celebrates 10th Anniversary of his planitun debut album with BLUE NEIGHBOURHOOD – Ten years on, set for release on February 13, 2026. Limited Edition features two additional tracks – “Swimming Pools” and “Strawberries & Cigarettes” – plus a reimagined cover art.
Titled “Generation Gucci”, the lookbook acts both as a nod to the archive and a projection of aesthetic continuity, layering historical codes to build a distinct vision for the house.
Salomon is marking the 20th anniversary of its ACS PRO trail sneaker with a special edition. The release honors the shoe’s past while focusing on its continued relevance.
The collection draws from the iconic male figures of early 2000s magazines, connecting that era’s attitude with a pared-down, strong aesthetic.
UNWRAPPED 2025 marks Grindr’s fifth annual global snapshot of queer culture, powered by insights from more than 15 million monthly users and 32,000 community votes.
Rick Owens is launching a collaboration with the oral care brand Selahatin.
Patta and Joe Freshgoods have reunited for a new collaboration titled “PattaGoods.” This is their first capsule collection, uniting two independent, Black-owned brands.
Ruben Pols lensed by Alfonso Anton Cornelis and styled by Giorgio Branduardi, in exclusive for Fucking Young! Online.
The collection arrives as basketball’s global popularity grows, with a significant number of European players now in the league.
Milko Boyarov has unveiled the campaign for his “Core” jewelry collection, photographed by Ivan Ivanov.
Iranian-French brand ZGeneration, founded by Mohammad Amin, made its off-schedule Paris debut, combining sustainability with social activism.
The British Fashion Council has revealed the winners of The Fashion Awards 2025, presented by Pandora.
Balenciaga has launched its end-of-year gifting campaign, titled “Handpicked Signatures.”
Alberto Brown photographed by Javier Atienza and styled by Reyes Campos García & Álvaro Kasto, in exclusive for Fucking Young! Online.
Trashy Clothing and Olive Odyssey have announced a collaboration centered on Palestinian craft and land.
Daniil at Francina Models photographed by Mattia DB and styled by Ginn Ahouanto, in exclusive for Fucking Young! Online.
The Amsterdam-based brand Daily Paper has partnered with the Municipality of Amsterdam and adidas to celebrate the reopening of a local landmark: the street football court known as the “Adidasplein”.
DAVID CATALAN unveiled its Fall/Winter 2025 campaign, photographed by Dulce Daniel and styled by Alexandra P. Soler.
New Era and the Barcelona-based jewelry firm TwoJeys have launched their first collaborative collection.
The work of Slovak artist Andrej Dúbravský presents a world of bees, caterpillars, flowers, and naked boys who return the viewer’s gaze with confidence.
