The 130th anniversary of a company is always an important date to celebrate and Berluti – a fashion brand founded in 1985 by Alessandro Berlutti – is well aware of this, that’s why it wanted to commemorate the occasion by appointing Lee Junho as its ambassador.

For those who still don’t know about Lee, now is the time to find out, as the Korean, besides being a member of the boy band 2 PM, is also a renowned actor, starring in Rain or Shine or Good Manager, among others.

Both parties are more than happy for the union; how will they surprise us? Time will tell.