JW Anderson is supporting the Amigos del Museo Reina Sofía Foundation at ARCOMadrid 2025, the famous international contemporary art fair in Madrid. The brand is helping to promote the preservation and restoration of contemporary art by sponsoring the foundation’s stand at the event.

This year, the Friends of the Reina stand will highlight the often unseen work of the Museum’s Restoration and Conservation Department. The display will showcase how traditional, hands-on techniques are combined with modern research and technology to care for contemporary art.

To mark this collaboration, JW Anderson has designed a limited-edition tote bag featuring a piece by artist Ignasi Aballí, whose work is part of the Reina Sofía Museum’s permanent collection. The bag is available exclusively at the stand and comes with membership to the Amigos del Museo Reina Sofía program.