Back in 2004, HUF and Nike joined forces for the first time, creating a special edition of the Nike Air Max 1. This wasn’t just any sneaker; it came in three cool colors and was made in a limited run. Keith Hufnagel, the guy who started HUF, designed it, and it quickly became a fan favorite in its signature “HUF Green” and gray.
Fast forward to today, and after 20 years, HUF and Nike are bringing back the original Air Max 1 in all three colors: Green and Gray, Orange and Gray, and Pink and Gray. This time around, the Green and Gray will be everywhere, while the Orange and Gray will only be in North America, and the Pink and Gray will be a special treat for Japan.
This comeback is a nod to the good old days and a shout-out to Keith Hufnagel’s lasting impact. The new campaign for these sneakers is inspired by a photo of Keith with his dog Bones at the first HUF store in San Francisco. Hanni El Khatib, who’s been with HUF since the start and was a buddy of Keith’s, came up with this idea. It’s a way to show off a side of HUF that most people haven’t seen before.
Ann Demeulemeester’s Pre-Spring 2026 collection is about listening. The designer steps back, not to dwell on the past, but to let the house’s own history speak, then moves forward without force.
Pitti Uomo’s 108th edition focused on daring fashion experimentation and creative exploration, showcasing inventiveness characterized by eclecticism in addition to a forward-thinking outlook of all things sartorial.
A$AP Rocky just redefined an icon. In collaboration with Ray-Ban, he’s transformed the classic Wayfarer into something entirely fresh, the Wayfarer Puffer.
The Polimoda Graduate Show 2025 kicked off Pitti Uomo’s 108th edition, presenting twenty collections from emerging designers that prioritized raw creativity over commercial appeal.
Pitti Uomo 108 in collaboration with Japan Fashion Week Organization takes us backstage at the first international runway show for Japanese brand Children of the Discordance.
On a sunny Paris day, we caught up with Damien for a little chat in a park, because talking poetry on a sunny day in Paris on a weekday feels more than right.
We talked with Ecstasya about her hiatus, the struggle of keeping Lisbon’s first queer hardcore night (Maythey) alive, and why the best tracks come from being “sad as fuck.”
Bikkembergs unveiled their latest collab for a new generation of fashion and street culture aficionados at Pitti Uomo 108 with designer Gosha Rubchinskiy reimagining the classic Soccer sneaker.
Turn the page. Breathe deep. Your pupils are already dilating. The high is coming.
Issue 26 brings together two electrifying covers that take the dopamine dive from Sadiq Desh captured by Cris Cerdeira to multidisciplinary visual artist and photographer Tomás Pintos’ cover story, Besos hasta agotar stock (Kisses Until Sold Out), developed from the live performance creating a space where glamour
meets exhaustion.
