Y/PROJECT launches SS21 and announces its first sustainable line “Evergreen”
by Adriano B.Glenn Martens unveiled his Spring/Summer 2021 collection and announced the launch of his “Evergreen Collection“. He selected a range of historic Y/Project pieces with a representative design twist.Each design is revisited to be produced in the most ethical and sustainable way, including carbon responsibility with the brand’s certified production, packaging, shipping, branding, materials and trimmings. This selection will not follow the markdown system and will be sold every season while adding new Y/Project classics along the way.
Glenn announced this news with a letter you can read below:
“I fell in love with fashion fifteen years ago, during my first year at the Antwerp Academy. It was all about the beauty, the creativity, the preciousness, and the dream. In times of reflection, we are bound to question our essence. Since my arrival at Y/Project in 2014, we have pushed the boundaries of creativity and have celebrated eclecticism and versatility. Our catwalks represent a diversity of many different people from many different backgrounds. The people we live and work with, the people with whom we share parties and metro rides. This melting pot is reflected through a variety of individual looks which are reinforced by the diversity of our collection plan. SS21 is about reinforcing our essence. Versatility in wearability is a constant connection point between the different typologies of our garments. One design can be worn in different ways, creating a different emotion. We encourage our customers to question themselves. How do we feel? How do we want to be perceived? The garment is conceived to prolong each singular emotion. There is no correct answer. As a result, even the most basic Y/Project piece has a pronounced design twist and we are often seen as a think tank of ideas. Balancing between low and high; mixing in designs of no commercial value, with the sole meaning of creative expression and experimentation. We are privileged to work in a luxury business. We have the luxury of time to think, which entitles us a responsibility. Y/Project wants to take part in the change, building a better future.” – Glenn Martens
Luca Gudagnino’s first tv project is a coming-of-age story about love, passion, and the search for emotional freedom starring our cover-boy Jack Dylan Grazer
AHHH, and the Portuguese coffee and Pastéis de Nata made it feel like home.
MANCANDY unveiled its Spring/Summer 2021 collection during Mercedes-Benz Fashion Week Mexico.
A collection in which they do not stick to any limits and experience the original essence of the brand.
Presenting its collection in Los Angeles for the first time, AMIRI’s Spring/Summer 2021 represents a proud homecoming and tribute to West Coast culture.
The result is all about honoring the icon, but boldly breaking the structure.
Joe Chia‘s Spring/Summer 2021 collection titled “Klonopin” features familiar silhouettes from past seasons re-examined.
The truth is, it’s hard to know what we will be wearing in the spring. Will we be going to parties or funerals?
As part of the Spring/Summer 2021 Pre-Collection, Louis Vuitton launches LVxNBA, the first capsule collection for men in a three-year partnership with the NBA under the artistic direction of Virgil Abloh.
My Favorite Color is one of the most thrilling and fresh artists hailing from the flourishing Los Angeles scene.
Angel Chen unveiled its Spring/Summer 2021 collection during Shanghai Fashion Week.
Let’s make things different, let’s let Kelsey’s cosmic universe open our eyes to what could be a new way of living.
Altaroma does not betray expectations and with meticulous attention, it selects young promises, visionary artists, brands of the made in Italy tradition.
In his brand new single ‘Nos Souvenirs‘, the Paris-based songwriter Lou Solaire deals with the rupture.
Inspired by vintage references of boxing and wrestling fighters, this collection consists of different garments ranging from sportswear to underwear and swimwear.
Estelita Mendonça’s Spring/Summer 2021 collection titled “Outburst” studies the idea of Chaos as a juxtaposition and creation of new elements.
From Lana Del Rey to Harry Styles and Pharell Williams, Yoann Lemoine mainly known as Woodkid has already collaborated with some of the main pop culture’s shining lights. When he released his first record “The Golden Age”… »
This season, Bershka is back with a capsule collaboration created together with American singer-songwriter Conan Gray.
From the 99 applications, received by the ModaLisboa Association, the 10 young designers were selected to show their collections during the phase one of the Sangue Novo contest.
Originally a work shoe, during the 1950s the loafer found space in the casual wardrobe, perfect for school uniform and a ‘Preppy’ style. They became famous in Italy in the 1970s with their characteristic brushed leather, hand-sewn borders in penny… »
Photographer Marc Medina brings us a selection of the best looks captured in the streets of Lisbon during ModaLisboa, in exclusive for Fucking Young!
Wyatt Cushman, Chris Cassano, Kyle Skopec, Collin James, and Spencer Hrycay, shot by Mark Mendez and styled by Aldrin del Carmen, in exclusive for Fucking Young! Online.
HardClo unveiled the lookbook for its Fall/Winter 2020 collection, shot by Spyros Kokkonis and styled by George Karapetis.
24 might seem young, but don’t let numbers fool you: Leon Niederberger is not only a ’90s darling but a leading sports champion.
