PRONOUNCE FW18 Backstage!
by Brent Taalur Ramsey
Delivering their second collection as part of GQ China’s on-going showcase during London Fashion Week Men’s, designers Yushan Li and Jun Zhou of the Chinese label Pronounce revealed an East-meets-West range of tailored silhouettes that alternated between relaxed and fitted, and a colour palette perfect for a gloomy autumn. Across this eye-popping spectrum of everything from pinks to purples, they featured long coats and exaggerated shirting, as well as a varied range of textures and styles; their standout looks also included a traditional Mao suit jacket, classic wide-leg tailored pants, and oversized jackets in velvet to wool. Throughout the line-up, the duo seemed to be at their strongest whenever they placed influences from their Chinese heritage alongside the easy-going attitude we’ve come to love about London’s fashion preferences. It was this play on cultures and styles that added refinement to the already mixed-and-matched base of Pronounce’s Fall/Winter collection and further translated an assortment of heavy layers and loosely tailored pieces into one of the season’s most notable outings.
Photos by Lexi Sun in exclusive for Fucking Young!
D.GNAK FW18 Backstage!
BMUET(TE) Fall/Winter 2018
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