adidas announced the partnership with Japanese fashion brand kolor for the FW15-16 season and presented the menswear collection for the first time to a select audience at its exclusive concept store No42 in Paris.
This union of two brands that are both famed for meticulous craftsmanship and an unwavering commitment to innovation has resulted in an authentic collection of high-tech apparel and footwear. kolor’s style combines modern design with careful attention to details. With his unmatched degree of expertise, kolor founder and designer Mr. Junichi Abe creates products that have an optimal balance with every aspect – from craftsmanship and unique cuts and fits, to a subtle and leading-edge approach to design.
With its passion for sports, adidas’ aim has always been to make athletes better. With the combination of innovative adidas technologies, the highest levels of quality and visionary design, adidas constantly breaks new ground as it strives to provide the best products in sportswear. This aim is further explored with the exciting fusion found within the adidas by kolor collection. Emphasizing on clean, effortless cuts, this collection of instantly wearable apparel utilizes the revolutionary adidas performance technologies Climaheat and Climachill – engineered for athletes to regulate body temperatures for an optimum athletic performance.
The footwear brings together the design identity of kolor and combines it with the highest level of innovation by using adidas’ revolutionary BOOST™ technology with the industry’s highest Energy Return. Fusing the best of both worlds, the adidas by kolor performance collection combines the high-end fabrics and breakthrough technologies of adidas with kolor’s unique cuts and fashion-forward vision.
Debuting in-store and online with the FW15-16, the collection will be available from September 2015 worldwide. Retail prices range from 95€ to 550€.
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