Someone once told me that when they see their favorite artist work with a brand, it kind of ruins it for them. In many ways, fashion does ruin art. Today we hear a lot of the Metaverse, streamlining, innovation, visionary. Sometimes we look so far ahead that we forget what reality looks like. Call Ye what you want, but he has managed to merge the Heaven and Hell music video release as a YEEZY X GAP debut tv commercial for their new hoodie drop on ESPN during the college football national championship. If the goal was brand awareness, my dad now knows.
Last week YEEZY GAP engineered by Balenciaga was announced with their commitment to delivering a utilitarian design for all. The imagery conjured up at the Donda listening parties comes alive in the video with dark visuals and masked individuals amongst the swirl of floating bodies in the sky.
Next month also sees the release of the new Kanye three-part documentary on Netflix. Hoping to see more into the controversy and complications surrounding Kanye than just a three-part commercial. We are now entering a new era of marketing. Everything you will see now will be on sale, augmented, VR, or physical. Like Gen Z not knowing the world without internet, Generation Alpha will not know the world where everything was for sale.
MODUS VIVENDI presents its Fall-Winter Black and White edition, a collection that drifts in from a retro art universe and lands right inside the pulse of modern urban life. The vibe is graphic, fluid and inclusive, as… »
There’s a quiet light that runs through Óscar Casas’ work, an energy that feels both instinctive and deliberate, like someone who has learned to move between dream and reality with ease.
Out of Australia’s sticky summer nights comes Full Flower Moon Band — a name that’s gone from whispered cult obsession to one of the country’s most ferocious live exports.
Troye Sivan celebrates 10th Anniversary of his planitun debut album with BLUE NEIGHBOURHOOD – Ten years on, set for release on February 13, 2026. Limited Edition features two additional tracks – “Swimming Pools” and “Strawberries & Cigarettes” – plus a reimagined cover art.
Titled “Generation Gucci”, the lookbook acts both as a nod to the archive and a projection of aesthetic continuity, layering historical codes to build a distinct vision for the house.
Salomon is marking the 20th anniversary of its ACS PRO trail sneaker with a special edition. The release honors the shoe’s past while focusing on its continued relevance.
UNWRAPPED 2025 marks Grindr’s fifth annual global snapshot of queer culture, powered by insights from more than 15 million monthly users and 32,000 community votes.
Patta and Joe Freshgoods have reunited for a new collaboration titled “PattaGoods.” This is their first capsule collection, uniting two independent, Black-owned brands.
Turn the page. Breathe deep. Your pupils are already dilating. The high is coming.
Issue 26 brings together two electrifying covers that take the dopamine dive from Sadiq Desh captured by Cris Cerdeira to multidisciplinary visual artist and photographer Tomás Pintos’ cover story, Besos hasta agotar stock (Kisses Until Sold Out), developed from the live performance creating a space where glamour
meets exhaustion.
