Vincent Cassel Stars in AMI’s Spring/Summer 2025 Campaign
by Adriano Batista
Vincent Cassel has joined AMI’s Spring/Summer 2025 campaign. As a Friend of the House, Cassel represents the brand’s latest collection in a series of photos taken by Paris-based photographer Théo de Gueltzl. The images focus on Cassel in a quiet, dark setting, creating a personal and reflective atmosphere. He is shown alone, facing himself, which ties into his work as an actor and the introspective nature of his performances.
In the campaign, Cassel wears key pieces from AMI’s Spring/Summer 2025 collection, all in classic black and white. The looks include a sleek leather jacket, a ribbed knit, and formal attire, showcasing the brand’s signature style. These pieces highlight AMI’s focus on timeless, versatile wardrobe essentials.
The campaign comes as Cassel prepares for the release of his upcoming film, The Shrouds, directed by David Cronenberg, set to premiere on April 30th.
Check it out below:


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