Tommy Hilfiger presents “Play it Forward,” his collaboration with Canadian singer-songwriter Shawn Mendes, to work together for a better future. This 360 collaboration begins with Shawn Mendes as the face of “Classics Reborn“, the global campaign Summer 2022, which presents a collection made entirely of more sustainable materials. Additionally, throughout his upcoming Wonder: The World Tour, Shawn Mendes will wear custom, more sustainable looks from TOMMY HILFIGER, and also the brand will donate $1 million to mitigate and offset the environmental impact of the tour. This collaboration will culminate in a capsule collection co-designed by Shawn, launching in Spring 2023, that will reinvent the label’s timeless style in a more sustainable way, through innovations in new or recycled materials and circular design practices.

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