SHOOP presents its new Spring/Summer 2023 collection inspired by essentials. Under an apparently clean and minimalist aesthetic, SHOOP seeks a balance between the subtle and the sophisticated, the familiar and the irregular. The collection is made up of asymmetric garments which focus on materials and details proposing silhouettes in neutral colors (such as grey, white or black) combined with overlapping garments that form different looks within the same aesthetic. Among the materials and details, the use of denim in garments and accessories, 2-in-1 silk scarves, classic garments reinterpreted with elements inspired by westerns, music and uniforms stand out. S

HOOP SS23 continues to defend responsible consumption, manufacturing small productions, high-quality garments that last over time and reusing leftover fabrics from previous seasons (New Life Serie). The collection is once again closed by the collaboration with New Rock, maintaining the M-Impact, M-Met and M-Wall classic models only in black color.

Take a look at the collection below: