Puma & Serie A Champions AC Milan Celebrate Milanese Style For New Collection
by Adriano B.

With this new streetwear collection, PUMA & AC Milan deliver a personal, intimate look at the Club that was founded in 1899, by paying tribute to the cultural phenomenon of Paninari, a popular look that soon spread out of Milan and Italy and became a major influence on the 1980s fashion, creating a style that continues to be referenced by designers and fashionistas today – a further testament of Milan’s status as a trendsetting city and one of the fashion capitals of the world.

The collection comprises casual apparel like T-shirts and hoodies, alongside tailored silhouettes and cut-and-sew items like trousers and long-sleeved polos, plus outerwear items like insulated puffer jackets.

Alongside the apparel, the PUMA x AC Milan partnership offers up two versions of the PUMA RX-737 and PUMA Weekend sneakers, both stamped with a storied saying that erupted through the rafters of Milan’s San Siro stadium – “Solo Con Te,” which translates into English as “Only With You.”

This new collaboration arrives in support of PUMA’s Players’ Lounge, a collection that dives deep into PUMA’s archive to re-live football’s golden age of the ‘60s and ‘70s.


The new collection embraces the strategic direction undertaken by AC Milan and PUMA, with the two brands utilizing the style, fashion, and culture of Milan to develop performance and off-pitch fashionable products that tap into the unique Milanese style.

The PUMA x AC Milan 2022 streetwear collection is available at PUMA.com, store.acmilan.com, and select PUMA retailers and all rossoneri stores.
Billionaire Boys Club x Timberland: Bee Line
Martine Rose and Kendrick Lamar are cooking something up
FROLOV presented their Spring/Summer 2023 Haute Couture collection during the prestigious couture week in Paris in an intimate setting of a darkroom inspired by the place where they processed the film and made prints of their latest campaign shot in Kyiv.
Boramy Viguier unveiled his Fall/Winter 2023 collection for Vuarnet.
The drop on February 2nd continues to expand Prada’s reach to the Web3 community, allowing for unique experiences for NFT holders.
TheVWL proudly strives to create a kinder planet – we couldn’t ask for much more, right?
This is how Nike starts 2023, unveiling one of the most surprising collaborations of the moment, its collaboration with the iconic luxury jeweler, Tiffany & Co.
Photographer Marc Medina brings us a selection of the best looks captured in the streets of Paris during Paris Fashion Week, in exclusive for Fucking Young!
The multidisciplinary artist introduces us to his new passion: crazy ceramics.
For their SS23 collection, OAMC dived into the world of Alpine garments, particularly the study of form and shape, having spent an extensive amount of time in the outdoors.
The German apparel brand ARMEDANGELS continues to launch new product capsules and initiatives that prove that fashion can act differently.
The Hyères International Fashion, Photography and Accessories Festival has announced the finalists of the next edition, which will take place from Thursday 12th to Sunday 15th October 2023 at Villa Noailles.
The result is subtle and cohesive, but upon closer inspection, rich in detail, whether through graphics, fabrics, or color schemes.
Tranoï men’s wear edition during Paris Fashion Week found its stride at their new location, Garage Amelot.
PIÈCES UNIQUES introduces its new Fall/Winter 2023 collection titled “NATION DU CIEL” (CMYB).
SHOOP presents its new Fall/Winter 2023 collection inspired by the beauty of the process and the unfinished.
“I am deeply honored to take on the role as Creative Director of Gucci. I am proud to join a House with such an extraordinary history and heritage, that over the years has been able to welcome and cherish values I believe in. I am touched and excited to contribute my creative vision for the brand.”
The collection developed with COS represents the evolution of Yeboah, fusing each brand’s unique creative language and drawing on designs that emerged from formative experiences in the life of founder Reece Yeboah.
We caught up with designer Adam Jones at London Showrooms with Tranoi during Paris Fashion Week.
Presented in the Berliner Rathaus, a breathtaking setting, and in front of a large number of guests, the brand founded in 2019 by designer Rosa Marga Dahl, unveiled its FW23 line, in which it explored forgotten histories that we find in the form of artifacts every day.
This year, the collection is based on the Howl’s Moving Castle film, one of the most commercially successful Japanese films in history.
For FW23, Flaneur present their “somewhere in europe” collection, paying homage to the birthplace of the Flaneur, and the brand’s home in Paris.
Max Kobosil, the founder of 44 LABEL GROUP, organized a rave in Paris during fashion week to celebrate the launch of his brand’s new Fall/Winter 2023 collection.
We caught up with KIDILL‘s artistic director Hiroki following their Fall/Winter 2023 presentation during Paris Fashion Week at culture hub 3537.
Japanese designer Nigo and Kenzo welcomed a start-studded crowd last Friday to their fashion show and after-party during Paris Fashion Week including a live performance by Lil Baby.
For more than 160 years, Louis Vuitton has managed to expand its universe through numerous artistic collaborations.
Designed by Scott Ramon Seguro Mescudi, also known as Kid Cudi, Members Of The Rage is a
Ready-To-Wear collection for outsiders everywhere, designed in Los Angeles and Made In Italy.