Pull&Bear continues to support culture and music festivals at Super Bock Super Rock 2024
by Adriano Batista
Pull&Bear once again reinforces its commitment to the Portuguese music scene by returning as a sponsor of the iconic Super Bock Super Rock festival. This year, the brand is transforming the festival experience with a unique blend of fashion, music, and fun.
From July 18th to 20th, the shores of Meco (Sesimbra) will host not only a stellar music lineup but also a dedicated Pull&Bear space inspired by coastal beach clubs. The lounge area invites festival-goers to unwind and explore the latest offerings from the Pacific Republic collection, designed with the brand’s younger female audience in mind. This year’s collection boasts a refreshed logo and a new aesthetic that perfectly captures the spirit of Pull&Bear’s community.
Adding to the excitement, Pull&Bear is hosting its own stage, featuring a diverse lineup of talented artists including Anna Calvi, House Plants, Kenny Mason, and Will Butler + Sister Squares, among others.
To amplify the festival experience, Pull&Bear has partnered with a group of influential Portuguese content creators who will be sharing their Super Bock Super Rock adventures with their followers.
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