For the first time ever, a brand is launching an exclusive hit song along with six covers on YouTube, which have been recorded in different neighbourhoods around the world by artists with millions of followers.
Pull&Bear, a fashion chain for young people and part of the Inditex Group, launches “Be More Barrio”, an ode to the everyday and cosmopolitan life in neighbourhoods, through a tour of the world’s most symbolic districts. It is a thrilling journey where Pull&Bear seeks the globally shared values of normality and universality in cafés, launderettes, grocery stores, and in the intimate conversations between neighbours.
Covers have been performed and recorded by Boyce Avenue from Florida (US), Daniela Andrade from Toronto (Canada), Philipp Leon Altmeyer from Cologne (Germany), the Mexican group Vazquez Sounds from California (USA), the Korean musical duo Jayesslee from Sydney (Australia) and Dvicio from Madrid (Spain). Each group has recorded their version in their own neighbourhood, showing us that these are the areas which most shape our personality in an increasingly global world that shares the same values and concerns.
Off-White creative director Ib Kamara’s debut EP “Pop Romance” is a bold step into the world of music, and it feels as vibrant and daring as his work in fashion.
Paul & Joe’s new collection, Tokyo Velvet, acts as a cultural bridge. It connects the elegance of Paris with the dynamic pulse of Tokyo. The line draws from the contrasts of the Japanese capital, pairing French chic… »
Turn the page. Breathe deep. Your pupils are already dilating. The high is coming.
Issue 26 brings together two electrifying covers that take the dopamine dive from Sadiq Desh captured by Cris Cerdeira to multidisciplinary visual artist and photographer Tomás Pintos’ cover story, Besos hasta agotar stock (Kisses Until Sold Out), developed from the live performance creating a space where glamour
meets exhaustion.
