PRISMA presents the “Of Void & Chrome” Campaign
by Fucking Young!
PRISMA introduces its new underwear collection, EREVOS, with a campaign titled “Of Void & Chrome.” This series features three distinct lines: EREVOS, Iconic Grey, and Blink, all united by a minimalist design, a grayscale color palette, and the brand’s signature geometric prints.
The campaign’s narrative follows a man who, on a hot summer night, experiences a strange transformation. As he reaches for a glass of water, his fingertips begin to shimmer with a silver sheen that quickly spreads across his entire body, turning his skin into a smooth, chrome surface. Reality blurs as the man finds himself in a surreal world of white and silver. The once familiar surroundings have been replaced by a vast, empty void. The campaign’s tagline, “He’s made of void and chrome,” captures the essence of this transformative experience.
Check out the campaign images below:
prisma-mv.com
Credits:
Photography/Video: Panos Misailidis @p2photographygr
MUA: Georgia Skouli @georskou_
Model: Dimitris Toufexis @dimitris_toufexis
Creative Director: Billy Hazel @billyhazel
Le Labo Unveils Coriandre 39: A Journey to Mexico City in a Bottle
Berlin Angels: A Conversation With Barry Brandon
New Era has reworked its classic 9FORTY cap for 2025, introducing the M-Crown, a sleeker, more structured take on the streetwear staple.
Italian fashion house Gucci presents its new advertising campaign: “The Gucci Portrait Series”.
Prada’s campaign shows what clothes do when they’re worn, when they’re part of a body in motion.
Vivobarefoot’s new Primus Trail Flow Mid is for hikers who want to feel the ground, not fight it.
Since 1970, the Rencontres d’Arles has been the premier international photography festival and one of the major cultural events in the South of France.
Sheep Inc, the London-based sustainable fashion brand, has just dropped a jacket that’s a love letter to the countryside.
No matter what you wear, ARNETTE’s sunglasses will steal the show. ARNETTE invites us to spend a weekend at the Boombastic Festival in Spain.
Songzio has found its perfect muse in ATEEZ member Seonghwa, announcing him as their new global ambassador.
Just weeks after teasing new music, Tyler, The Creator has delivered. His ninth studio album, Don’t Tap The Glass, is out now!
The Metcon 10 arrives as the lightest, most stable version yet, designed to handle every part of an athlete’s workout without compromise.
LOEWE’s Landscape collection, first shown in the Fall/Winter 2024 pre-collection, transforms leather into something that feels alive.
We caught up with Billy to chat on film, fashion, and fear, but it was clear that he is passionately nerdy about music.
Six years after his last album, Dev Hynes, better known as Blood Orange, announces Essex Honey, set for release on August 29th, 2025.
Arte Antwerp treats design as something everyone should own, wear, and use to say something.
Far different from the Ibiza of neon-lit clubs, this is a nine-acre sanctuary where rustic Spanish finca charm meets understated Soho House cool.
Pull&Bear’s latest capsule collection draws inspiration from Henri Matisse, transforming his playful shapes and vivid colors into summer-ready clothes and accessories.
Jason Fejiro photographed by Johanna Stroud and styled by Jay Taglè, in exclusive for Fucking Young! Online.
For the first time, the work of more than 60 artists who have lived and created at the TOM House will come together in FXLK PLAY: Mythmaking, Devotion, and Mischief, an exhibition opening September 12, 2025, at Long Hall in West Hollywood’s Plummer Park.
Oakley is taking its expertise from extreme sports to outer space.
There’s something raw and electric in Last Exit on Bethnal, the new collaborative project between London producer/DJ Hannah Holland and filmmaker/photographer Lydia Garnett.
JIL SANDER backed the production of a seven-track EP and the Hamburg-shot music video for the song “Wanderlust”.
Balenciaga’s Winter 2025 campaign strips away polish in favor of something more intriguing: real moments in real spaces.
Marine Serre unveiled the first chapter of its “Heads or Tails” campaign, captured by the lens of Julia et Vincent.
Thirty students from fashion schools across Europe will gather in Barcelona this November to tackle one of the industry’s biggest challenges: waste.
The Phantom of the Opera has chosen his designer. Nicola Formichetti has been appointed Director of Masks for Masquerade, the new immersive Phantom experience coming to New York.
MM6 Maison Margiela and Dr. Martens are teaming up again, this time with a capsule that twists classic Docs into something fresh.
Kwir Nou Éxist project, a photo installation conceived by model, actress and activist Raya Martigny and her partner Edouard Richard, is now on view until July 25 in the iconic Tuileries Garden in Paris.
The legacy of Virgil Abloh will soon be celebrated at the Grand Palais in Paris with an exhibition developed in collaboration with Nike.
MODUS VIVENDI’s latest swimwear collection is made for days in the sun, with pieces that catch the eye without costing the earth.
Liam Goofy at Two Managment photographed by Martina Moreno and styled by Marta Ros, in exclusive for Fucking Young! Online.
