Prada‘s latest campaign is a breath of fresh air. Instead of the usual glossy perfection, we get raw, real-life moments. It’s like peeking into a friend’s conversation, only with a star-studded cast.
The idea is simple: fashion is about people, not just clothes. Prada brings this to life by showing us actors chatting, laughing, and sometimes looking deep in thought. The photos feel like stolen moments, not posed perfection.
Miranda July’s words add a layer of intrigue. Her script, read by the actors, makes you wonder what they’re really thinking. And the short films, directed by Garret Bradley, give us a glimpse into the world behind the scenes.
This campaign isn’t about bragging or showing off. It’s about connecting with people on a human level. Prada is saying, “Hey, we’re all in this together.” And it works.
The line includes backpacks, totes, accessories, and travel items featuring Haring’s iconic imagery, including his signature heart and the Radiant Baby artwork.
Innovation you can feel. We traveled to Milano during the Winter Olympic Games to speak with Danielle Kayembe, Expert Apparel Product Innovation Manager at Nike, who has been closely involved in bringing this vision to life, about the journey behind the innovation — and how a jacket powered by air became a real change.
Inside Spazio Maiocchi, a gallery space in Milan, something unfamiliar is happening. A 150 meter loop of off road terrain has been constructed indoors.
Ami Paris has released a special selection for Valentine’s Day. Continuing its ethos of celebrating love in all forms, founder Alexandre Mattiussi has designed exclusive pieces.
Willy Chavarria has launched a new line called BIG WILLY. It is presented as a core, evergreen workwear collection infused with the brand’s energy and humor.
Turn the page. Breathe deep. Your pupils are already dilating. The high is coming.
Issue 26 brings together two electrifying covers that take the dopamine dive from Sadiq Desh captured by Cris Cerdeira to multidisciplinary visual artist and photographer Tomás Pintos’ cover story, Besos hasta agotar stock (Kisses Until Sold Out), developed from the live performance creating a space where glamour
meets exhaustion.
