Iranian born, Paria Farzaneh holds her cultural roots at the core of her brand DNA.

For Fall/Winter 2018, menswear designer Paria Farzaneh draws inspiration from a fusion of memory, identity and profession. Combines these ideals with her Iranian heritage, results in a lavish array of artisan hand printed Iranian fabrics paired with simplistic British traditional shirting and tailoring materials. A mixture of sports and technical fabrics are sighted throughout and seen with a brazen colour palette and thick patterned fabrics.