Noah Schnapp stars in AMI’s latest Knitwear Campaign
by Adriano Batista
AMI recently dropped its Cloudy Wool knitwear line, and it’s as unisex as it gets. In the spotlight of their latest campaign is none other than American actor Noah Schnapp.
Noah effortlessly sports the airy, cozy knits from the Fall/Winter 23 collection. These pieces stay true to AMI’s signature style – easy to wear, snug, and warm. The lineup includes sweaters, some with round or funnel necks, cardigans, and scarves, all knitted from a super-soft alpaca yarn. Adorning these garments is the iconic Ami de Cœur, the unmistakable symbol of the Maison, done up with a fresh twist – fur stitch intarsia.
The campaign’s visuals were captured against the backdrop of Paris by photographer Darren Gwynn, a familiar face in AMI’s creative circles. Check it out below:






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