No Grey Area Fall/Winter 2023
by Adriano Batista
No Grey Area unveiled its Fall/Winter 2023 collection “Neithal”, continuing the brand’s heartfelt tribute to authenticity in South Asian cultural representation this season in depictions of nocturnal flora and fauna of the Madras beach at night, taken from Sangam Literature.
Kashmiri heritage is interwoven through the collection, with colors taken from Kashmir rugs adorned with Aari, Zari and mirror-work hand-embroidery and handloom pashmina fabrics. Under the Creative Direction of Founder Arnav Malhotra, No Grey Area is an exploration of cultural ancestry – an homage to the past, present and future, and a representation of vibrant, self-reflective, modern Indian design.
No Grey Area is an ode to South-Asian culture through the lens of everyday clothing, bringing to the fore an inclusive, sustainable, practical proposition through authentically informed solutions rooted in heritage and culture.
Take a look at the collection below:
ETRO Fall/Winter 2023
JW ANDERSON Fall/Winter 2023
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