Travis Cannata @Ford is the new face of Mugler menswear for Spring/Summer 2012 campaign. Its Spring/Summer 2012 collection “Brothers of Arcadia” is set to launch with a film by Branislav Jankic and catwalk show during Paris Fashion Week on Wednesday 22nd June. The film will have a special uncensored edition to be revealed late on Xtube.
Nicola Formichetti explained, “I was interested in the idea of fantasy, dreams and voyeurism. I also liked the idea of modern and ancient myths. I live in New York but grew up in Rome with the baroque and classical architecture and sculpture everywhere. So I suppose this project is a combination of the two things, there are surfers, footballers and classical gods all rolled into one in this film. I was looking at Italian Neo-Realist cinema and then post that, where Fellini and Pasolini become more about myth and fantasy. At the same time, I loved the idea and accessibility of pornography and that everyday voyeurism on X tube. Fashion is always referencing pornography, so there was and element in doing this film of just ‘cutting out the middleman’, but it is an erotic fashion film nonetheless.”
Unlike traditional grants or one-off prizes, this is a comprehensive two-year accelerator that provides runway production, mentorship, retail access, and a high-profile collaboration to set designers up for long-term success.
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+380 pages to change the channel: from Big Brother, to Buffy, a dating program, music from 90s, weathermen, a late show, Uggly Betty, Sex & the city, tattoos… and more!
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