MR PORTER Launches “Best of Now” Campaign
by Adriano Batista
MR PORTER has just launched its Best of Now campaign—a tightly curated 31-piece edit of this season’s key wardrobe additions.
The edit leans into trends without sacrificing longevity. Acne Studios and AMI bring the season’s wide-leg trousers, best paired with crisp Dries Van Noten shirting for a polished but easy look. For something more refined, Bode’s straight-leg tuxedo trousers work effortlessly with Loewe’s lightweight twill jacket—ideal for transitional dressing that feels both fresh and nostalgic.
Basics aren’t an afterthought. Reliable staples from Mr P., Auralee, and Jil Sander anchor the collection, while finishing touches—like Métier’s sleek leather weekend bag, SAINT LAURENT’s suede loafers, and Church’s elevated slides—add just enough polish.
The message is simple: these are pieces you’ll reach for now and keep wearing. Whether it’s Dunhill’s spring suiting or Loro Piana’s luxury workwear, Best of Now focuses on clothes that don’t just follow trends—they outlast them.
Check out the campaign below:












Shop the full edit HERE.
LVMH Prize Announces the 8 Finalists for 2025
Sewmod: BACK TO INNOCENCE – Hand made series
Trip Wilson at Soul Artist Mgmt shot by Giuseppe Falla and styled by Jay-Michael, in exclusive for Fucking Young! Online.
Pigmentarium’s Paradiso Limited Edition Vol. 3 is a summer mood in a bottle.
A full-day immersion into the vibrant crossroads of African and global electronic culture, where DJ sets collide with live mural paintings, fashion pop-ups, and an afterparty stretching into dawn.
Vincent Kponton at Tigers Management photographed by Illya Ovchar and styled by Ridvan Cavus, in exclusive for Fucking Young! Online.
Charles Jeffrey and Clash of Clans present their clothing and accessories collaboration.
D.N.I unveiled the lookbook for its latest collection titled “Mi abuelo murio bailando” (My grandfather died dancing), photographed by Raul Guillermo and styled by Paulo Ruiz Muñoz.
These shoes are made for movement, designed with technical skill and a clear sense of purpose.
DAVIDCATALAN unveiled its Spring/Summer 2025 campaign photographed by Dulce Daniel and styled by Paulo Cravo.
Aldin at Model Werk photographed by Sven Barucha and styled by Suzana Popa, in exclusive for Fucking Young! Online.
This May, Helsinki becomes the stage where fashion transforms into art.
AVGVST Jewelry just dropped its latest collection, Beads, shifting focus toward menswear and unisex pieces more than ever before.
Skincare shouldn’t be complicated. With AlumierMD, you get straightforward, science-backed products that deliver real results.
What is the aim of ROMBAUT, in the words of the designer, when presenting “CORE”? To strip things back to what matters most — community, creativity, and conscious design.
Characterised by its bold and strong image due to its visuals, the brand founded in Shanghai and based in London is considered to be one of the most avant-garde of the moment.
Danshan’s new collection HYPNOPOMPIA exists in that fleeting moment when you’re not quite asleep nor fully awake.
Same Sonar DNA, just cozier. Lisbon, consider us officially obsessed. See you in 2026.
The message is clear: perfection is overrated, and self-expression should be free from judgment.
Mikael photographed by Thanos Poulimenos and styled by Thanos Koutsolampros, in exclusive for Fucking Young! Online.
This Milan Design Week, Madrid-based platform Mayrit drops into the city with a double act that feels more like a mirage than a conventional exhibition.
AMIRI has just named Mexican boxing legend Saúl ‘Canelo’ Álvarez as its newest brand ambassador.
Jacquemus and Timberland just announced their latest collaboration: the Timberland and Jacquemus 3-Eye Lug Boat Shoe, nicknamed “La Bateau.”
Fusing heritage and precision, the unveiled collection consists of 13 pieces, through which the spirit of racing, a central theme in the brand’s DNA, is channelled.
American rapper Kendrick Lamar is named as the new ambassador for French fashion house Chanel.
Kayden Hesketh photographed by James Garrow and styled by Lewis Stratton, in exclusive for Fucking Young! Online.
Jacquemus’ new campaign, La Croisière, takes us on a quiet escape along the Nile.
Summer just got brighter. MR PORTER just dropped the new LOEWE x Paula’s Ibiza HS25 capsule, a collection that feels like a never-ending vacation.
Kirill Karpenko photographed by Igor Vavilov and art-directed by Daniil K, in exclusive for Fucking Young! Online.
French fashion house CELINE joins the Osaka-Kansai 2025 World Expo with its temporary exhibition “CELINE MAKI-E”.
Temple of Love marks Palais Galliera’s first exhibition in Paris devoted to the work of avant-garde fashion designer and cult figure Rick Owens.
NBA star Jaylen Brown’s brand, 7uice, has teamed up with NAMESAKE for a new capsule collection called INTELLECTUAL CLUB.