Marni HIGH SUMMER 2024 campaign
by Gabriel Córdoba Acosta
The new installment of Marni Jam, the interdisciplinary multi-practice that brings together Marni and like-minded entities in a series of creative exchanges, has been co-designed by Francesco Risso, Paloma Elsesser, and Alake Shilling in a seamless amalgamation of practices and as an ode to the link between human bodies and the body of nature.
Alake’s soft, vibrant flora and fauna swarms on items meant to embrace a variety of shapes and charged with Marni’s unique sense of playfulness. Either barely touched or revealed by pieces cut close to the figure, the body is central, its energy liberated: cut-outs, flounces, and the see-through nature of crochet, which is featured prominently, allow for a constant glimpse of skin. Shirt jackets and slender coats are cut straight, while bomber jackets and blouses float and flow, as do wide, low-waisted trousers. Topstitching on denim pieces delineates the silhouette. The palette is appropriately earthy and summery: an amalgamation of white, sand, pale yellow, and cocoa with bright notes of leaf green, sunny yellow, and sky blue.
Giving corporeal texture to a ‘naturorgasmic’ fantasy made real in the sun are the organic and lower-impact materials used throughout, exploring new ways forward and the constant quest for a beautiful approach. Organic cotton features as super light muslin, toile, stretch poplin, jersey, gabardine, and stretch denim; mercerized organic cotton is used for crochet items. Flax, historically known as a low-impact natural fiber, recurs as crisp woven linen, and throughout knitwear, while viscose is sourced through responsibly managed forests, and swimwear is crafted from recycled lycra and nylon. Mineral dying processes avoid the use of harmful chemicals. Even components and trims make innovative use of alternative materials: Corozo buttons, made with natural materials replace horn; zippers are crafted from recycled polyester.
Accessories are woven raffia hats, floppy hats with oversized brims and caps. The playfulness of the collection is further evident in canvas and leather circular handbags surreally shaped like hoop earrings.
Marni’s new collection comes with a campaign, shot on the streets of Los Angeles by acclaimed American photographer Colin Dodgson and starring Paloma Elsesser.
Have a look at the images of the Marni HIGH SUMMER 2024 campaign below:



“Modern Tailoring” capsule by Dior Men
From Shanghai to the World: Balenciaga’s Spring 2025 Collaborations with Under Armour and Alipay
Patta’s Spring/Summer 2025 collection is a celebration of the streets and the life they hold.
Designer Willy Chavarria and rapper Kendrick Lamar unveil their limited edition sports-style clothing collaboration.
Reese Cooper’s work here is about rethinking what outdoor-inspired fashion can be.
The collaboration brings together the AMIRI Skel Top-Low and Maison MIHARA YASUHIRO OG Sole Sneakers ‘PETERSON,’ honoring the distinct identities of both brands.
Titled Altai Turks/Altaicana, the collection draws inspiration from the Altai people, their deep connection to nature, ancient traditions, and rich mythology.
Y-3’s Spring/Summer 2025 campaign brings together two unique figures: Noah Lyles, the fastest man alive, and A$AP Nast, a true original.
This Bao Family and Puma teamed up to celebrate the Chinese New Year, with a bright red football jersey.
Eli Russell Linnetz, Founder and Creative Director of ERL, unveiled his Fall/Winter 2025 collection.
The Icon Series offers cool and functional pieces that work for both professional and casual settings.
Founded in West Hollywood by Alexander Del Rae and Andrew Gleason, Adlan Fragrances is known for its signature graphite stoneware vessel with hand-poured coconut wax blends that are expertly curated scents
Louis Vuitton has named Tyshawn Jones as a Friend of the House, continuing its focus on connecting with talent outside of fashion and building a stronger menswear community.
LOEWE’s Ballet Runner 2.0 is set to launch in February, bringing a fresh take on the original Ballet Runner from 2019.
The campaign highlights the brand’s focus on quality, durability, and innovative efforts to promote circular fashion.
The Spring/Summer 2025 collection focuses on functional and innovative materials, aiming to create versatile everyday clothing.
Dichotomy is the name given to the proposal, inspired by Roberto Longo’s “Men in the Cities” series and archive images of Jamaican dancers.
MR PORTER’s Pre-Spring 2025 campaign offers a fresh perspective on classic styles and new trends, designed to update and elevate your wardrobe.
Songzio’s Spring/Summer 2025 campaign follows young boys on a journey to find the North Star, the brightest star in the sky.
Nike’s Air Max Dn8 represents the latest advancement in their Dynamic Air technology.
Bershka’s music platform is getting a boost with the addition of Leon Leiden, one of Mexico’s most promising artists in pop music.
The collection blends dystopian drama with extravagant fantasy, creating a world that feels both haunting and romantic.
GmbH’s Fall/Winter 2025 collection, presented during Berlin Fashion Week, is a response to the serious and often unsettling times we live in.
The new fragrance from Pigmentarium, called BRUTAL, will be released on March 20.
This marks the brand’s first official basketball sneaker since the early 2010s, and it’s already being worn by top players, including WNBA All-Star Angel Reese.
Take a look at Haderlump’s Fall/Winter 2025 backstage, captured by the lens of Nikos Karpouzis during Berlin Fashion Week, in exclusive for Fucking Young!
MARKE’s Fall/Winter 2025 collection, Everything That Stays Is Love, explores memory, longing, and the fragile beauty of the past.
SF1OG’s Fall/Winter 2025 collection, presented at Halle am Berghain during Berlin Fashion Week, redefines what a uniform can be.
Andrej Gronau’s Fall/Winter 2025 collection, presented during Berlin Fashion Week, asks us to look closer at the things we often overlook.
Best known for his role in the Netflix series Shadowhunters, we caught up with the talented actor to discuss the different forms of art from on to off-screen.
Toskovat’s Inexcusable Evil perfume is a story, a memory, and a protest.