Louis Vuitton, a fashion house belonging to the LVMH group, has just appointed the 21-year-old athlete Léon Marchand as its brand ambassador. This appointment is directly linked to next year’s Olympic Games in Paris, where the five-time world champion swimmer is one of the French Olympic team’s leading medal hopes.

The partnership between the two parties is based on the support that the conglomerate and its Maisons have actively supported top-level sports and the most prestigious international competitions for many years. From creating numerous trophies to specially designed trophy cases, Maisons LVMH has long been involved in the world of sport, covering a wide range of disciplines including tennis, rugby, basketball, football, and motor racing.

Marchand has something special, and you can see that at first glance, as the athlete has won over virtually everyone with his athletic skills and his determination, and talent, as well as the passion he puts into everything he does. But if there is one thing that has captivated the firm’s team, it is Léon’s spirit of perseverance and excellence, which he happens to share with the house.

In less than a year, we will see Léon Marchand representing Louis Vuitton at the Paris Olympics, something he is sure to do very well and set the bar very high. Congratulations Léon on this achievement!