John Smedley SS18 Backstage!
by Melissa Eakin
Take a look at John Smedley SS18 Backstage photographed by Antonio Eugenio during London Fashion Week Men’s, in exclusive for Fucking Young!
With a reputation that even the Queen acknowledges as imperative to British fashion, John Smedley delivered to us yet another season of sharply crafted knits, attesting to the countless ways of reinventing knitwear. This season, Smedley showcased their collection on a sunny day on Jermyn Street, St. James, with a backdrop of enlarged Japanese hand-printed waves, and beach-vibe tracks all hinting at the disposition of the collection. Koi print woven silks were introduced and teamed with the cobalt blue, moss green, and coral knits crafted in such a way to function as tailored suits, waistcoats, and shirts. It was a balance of holiday ease and renowned British tailoring that exhibited the theme of “precision/fluidity.”
Knitted trousers in cobalt blue had waves printed along the legs dipping into the cuffs of suit jackets, as if models stepped into the zen sea of this season. The corals, various blues and pearls only further added to the fluidity of the season, referencing the harmony of aquamarine life. Collars had contrasting colours of yellow and red and the repetitive wave pattern on knits varied by exaggerated sizes on some polos, or tiny waves on trousers. With the exception of one silk Hawaiian style shirt, all tops and jumpers were styled tucked into the waistband, keeping some of our British conservatism in place.
Smedley stayed true to their heritage, taking reference from their past 200 years in the business. The koi fish painted across bodies exemplifies this as it was sourced from the archive of one of the earliest Smedley member’s, John Smedley II in the 1930’s following his first trip to Japan. Models were styled in a minimalistic manner and every look had been carefully edited to complete the sense of the season.
Topman SS18 Backstage!
Art School Spring/Summer 2018
Benzene is a new streetwear brand built on a specific kind of modern contradiction.
Mexican artist Gabriel Santiago has released a new single titled “Homoerotic.”
Balenciaga has launched a new series focused on American football.
Paul Smith has unveiled its new “Night to Day” campaign, featuring the American actor Walton Goggins.
The campaign’s narrative is a journey that captures the spirit of travel through different lights: the Parisian sunset, the break of dawn, and the glow of a bonfire.
Givenchy presents its Spring 2026 campaign, the second in a series of portraits by photographer Collier Schorr.
Malte Berglund Adrian at ACE Models captured by the lens of Joey Leo, in exclusive for Fucking Young! Online.
La Fábrica presents “NIKE. Design in Motion” in Madrid, an exhibition that traces six decades of the brand’s history.
Lacoste presents its Holiday 2025 campaign with the idea that style is the best gift.
LOEWE Perfumes has introduced three new scented candles to its Home Scents collection.
After fifteen years under the creative reign of Olivier Rousteing, Balmain steps into a fresh era.
Levi’s® and designer Kiko Kostadinov present their second collaborative men’s collection.
untitlab®’s Fall/Winter 2025 campaign, titled “THE TRADE,” follows a figure moving through East London.
Stone Island and New Balance continue their partnership with a new release focused on football.
In the digital age, a “personal brand” is often a carefully curated facade. But for Carlos Vasconcellos, it’s something far more authentic: a direct line to his soul.
Acne Studios has released its selection of holiday gifts for the FW25 season. The offering includes a range of the brand’s signature items.
KALEOS Man introduces its Fall/Winter 2025 campaign within an experimental music lab.
The project began as an item for the gift shop of his retrospective at the Palais Galliera museum in Paris.
TATRAS presents a new project titled “Layers of Japanese Craft.” It is a limited-edition capsule collection created with the traditional lacquer artisans of Wajima city.
This is only the brand’s second location worldwide.
Alejandro Carrascosa photographed by Paulino Cobalto and styled by Cala Xiang & Victor von Schwarz, in exclusive for Fucking Young! Online.
The collaboration celebrates the artist’s lasting impact on music and culture.
This winter, BOSS and Steiff have created a collaborative capsule collection.
The New Zealand collective returns with a record that expands their lush, dreamy world while keeping intimacy at its core.
For Fall/Winter 2025, Barbour and Baracuta draw inspiration from the Northern Soul music movement.
Designer Eli Russell Linnetz has partnered with the technology company 1X for the launch campaign of NEO, the first humanoid robot made for the home.
The color appears in underwear, ready-to-wear, and simple everyday essentials.
Gonzalo San Román photographed by Alex Kalb and styled by Fet Hilario, in exclusive for Fucking Young! Online.
This year, the fair brings together some 222 exhibitors from 33 countries, including 179 galleries and 43 publishers.
Like the collection, the soundtrack is both strong and fragile.
