Isa Boulder Unveils SS23 Campaign
by Anna Barr
ISA BOULDER, the innovative knitwear label hailing from Bali, unveils its highly anticipated men’s collection for Spring/Summer 2023. Embracing its signature aesthetic, this captivating line showcases meticulously crafted knitwear in bold proportions, complemented by unconventional outerwear in an understated color palette.
Photographed by Adam Peter Johnson, the SS23 campaign exudes a captivating ambiance, drenched in muted hues that evoke a sense of nostalgia and intimate allure. While these gentle tones reflect the ethereal nature of the fabrics, they retain a magnetic and fierce appeal.
Pushing the boundaries of technical yarns, ISA BOULDER fearlessly delves into the realm of monstrous activewear, drawing inspiration from utilitarian attire. Among the standout pieces are the convertible pants, adding an element of versatility to the narrative and propelling the brand’s story forward.
Take a look at the campaign below:
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