Pharrell Williams’s ICECREAM joins forces Egawa Yoshifumi, also known as “YOPPI” – member of legendary skateboard team “T19”, for a capsule collection.

Since the early 90s, YOPPI has been a major player within the Tokyo fashion scene and skate culture, all of which has significantly influenced BBC ICECREAM aesthetic since its early days. The key item of the capsule is a 24 BMX featuring an exclusive design by Egawa himself. Made by professional bicycle manufacturer W-LINE, built with an aluminum frame and 4130 CR-MO steering in front fork, the 24 BMX BIKE is a lightweight cruiser with high road handling ability. Other items included are t-shirts, short-sleeve shirt, shorts, accessories and more, all with YOPPI’s touch alongside classic ICECREAM iconography.